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Goldwin Headquarters Muundo wa Ndani wa Ofisi by Good Place and Maf

Goldwin Headquarters Muundo wa Ndani wa Ofisi by Good Place and Maf is a highly esteemed winner of the very prestigious 2025 Tuzo ya Fedha ya A' Design Award in Usanifu wa Nafasi za Ndani na Maonyesho Competition Category.


FedhaMambo ya Ndani· 2025

Goldwin Headquarters Muundo wa Ndani wa Ofisi

by Good Place and Maf

Tuzo ya Fedha ya A' Design Award Winner in Mambo ya Ndani Category

Colors

The Design

About Goldwin Headquarters Muundo wa Ndani wa Ofisi

Mradi wa kuhamisha makao makuu ya Goldwin, kampuni inayoendeleza nembo za kimataifa kama vile The North Face, umetoa nafasi ya ofisi iliyounganishwa ya mita za mraba 6,000. Nafasi hii mpya inatumika kama jukwaa la mawasiliano na kama kituo cha kuenea kwa Goldwin kimataifa. Kulingana na ahadi ya kampuni ya uhalisi, vifaa vya asili pekee vimetumika kwa vifaa vyote vya kumalizia. Dhana ya muundo inaelekeza muunganisho wenye upatano wa sakafu sita kuwa kitengo kimoja, kama mti mmoja, kuunda muundo wa nafasi wa kikaboni wenye maonyesho tofauti katika kila sakafu.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Goldwin Headquarters Muundo wa Ndani wa Ofisi ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Goldwin Headquarters Muundo wa Ndani wa Ofisi inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Goldwin Headquarters Muundo wa Ndani wa Ofisi ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project incorporates traditional Japanese techniques, such as plastering, mud walls and borrowed scenery, and uses natural materials for all finishing materials. This approach reflects a sincere commitment to authenticity. The use of plastering for floor and furniture finishes demonstrates a respect for craftsmanship. Additionally, the integration of the interior with the outdoors creates a sense of openness and harmony with the surrounding environment.
Dimensions & Packaging
41500mm×55400mm×21185mm
Tags
Office, Office Interior, Workplace, Workspace, OfficeDesign
Production Technology
The entrance features a textured rammed earth finish layered horizontally and irregularly shaped natural stones that express a vibrant and powerful sense of life, contrasting with the linear ceiling lighting and stone materials. Some floors feature abundant wood to promote comfort, while others showcase a minimalist design with exposed base materials like LGS, resulting in a diverse office environment.
Design Challenge
The primary challenge was in utilizing these non-uniform natural materials effectively. Through a detailed examination of the touch, shape, and texture of the materials, we ensured that the final product met the highest standards of fit and warmth. We meticulously arranged the veneer, cut from the same tree in the order it was harvested, to ensure a cohesive piece. Another challenge was creating a cohesive look while reusing over 80% of the furniture collected from various offices.
Research
Through site visits to client stores and labs, we gained insight into the brand's philosophy by observing the production process. Field research was conducted on the surrounding environment and the movement of passersby, considering the view of the office from Aoyama Street as a tool for brand communication. Additionally, 3D rendering tools were employed to present images to the client, facilitating discussions to ensure there was no discrepancy.
Inspiration
Goldwin's design incorporates 3 brand concepts: "Life with Nature," "Do More with Less," and "Dedication to Detail." These concepts encourage a sense of unity with nature and the development of shared values, promote new ideas born from minimalism, and emphasize uncompromising attention to materials and details, respectively. Based on these ideas, the design imagines a "strongly growing tree" throughout 6 floors, changing the spatial composition on each floor to create a creative space.
Project Duration
The project started in March 2023 and finished in May 2024 in Tokyo, Japan
Operation Flow
The office has been designed to incorporate features specialized for the use of each floor, with the aim of accommodating the diverse tasks of employees. The press room and coworking space are located adjacent to each other to facilitate seamless and lively communication. The upper floors feature a minimalist interior design and highly adaptable furnishings, fostering an environment conducive to creative discussions.
Team Members
Designer: Saori Takata(GOOD PLACE)
Designer: Ryota Unno(GOOD PLACE)
Designer: Toshiya Maekawa(Maf)
PM: Yosuke Kunii(GOOD PLACE)
PM: Haruna Kageyama(GOOD PLACE)
Image Credits
Photographer: Keiko Chiba (Nacasa & Partners)

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