Qishan Saozi Noodles Kifungashio cha Tambi by Huang Yong is a highly esteemed winner of the very prestigious 2025 Tuzo ya Shaba ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
ShabaUfungashaji· 2025
Qishan Saozi Noodles Kifungashio cha Tambi
by Huang Yong
Client: Qipinfu
Tuzo ya Shaba ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #166486The Design
About Qishan Saozi Noodles Kifungashio cha Tambi
Tambi za Qishan Saozi ni muundo wa kifungashio kwa bidhaa ya tambi za asili kutoka Qishan, China. Mchoro unaonyesha ndege wa fenikisi aliyeundwa kutoka kwa tambi na mvuke, akishikilia tawi la pilipili kwa mdomo wake. Viungo vya rangi mbalimbali vinamzunguka fenikisi huyo, vikirejelea ladha na urithi wa muda mrefu wa mlo huu. Fenikisi huyo pia unakumbusha hadithi ya asili inayohusiana na Enzi ya Zhou, ikiunganisha chapa hiyo na utamaduni wa kikanda. Kifungashio kimetengenezwa kwa karatasi nyeupe ya kraft, iliyochaguliwa kwa rangi yake ya asili na muonekano rahisi. Fonti na alama ya chapa vimewekwa kwa kutumia mbinu ya kupiga muhuri wa dhahabu wa moto.
The Recognition
About the Tuzo ya Shaba ya A' Design Award
Qishan Saozi Noodles Kifungashio cha Tambi ni mshindi wa Tuzo ya Shaba ya A' Design Award, utambuzi wenye heshima kubwa unaotolewa kwa miundo bora inayotofautishwa kwa ubunifu, ustadi na busara. Washindi wa Shaba ni kazi za ufundi mwingi na bunifu ya kushangaza zinazothibitisha uzoefu mpana, mawazo na ustadi wa wabunifu wao. Qishan Saozi Noodles Kifungashio cha Tambi inatarajiwa kuwa kitu kinachothaminiwa sana, kupendwa na kuenziwa, ambacho ni cha kitaalamu na bunifu kwa kiasi kikubwa. Muundo huu ulioshinda Tuzo ya Shaba ya A' Design Award unajumuisha mbinu bora katika sanaa, sayansi, usanifu na teknolojia, na ni bora kwa umakini wake kwa undani. Qishan Saozi Noodles Kifungashio cha Tambi hutosheleza mahitaji kwa uzuri, hugusa hamu, huvutia hisia na kuvutia udadisi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The sauerkraut noodles transform into a gorgeous phoenix, flapping its wings from the steam and dancing lightly on the top of the taste buds. The phoenix holds a pepper branch in its beak, symbolizing the unique flavor and long heritage of Qishan sauerkraut noodles. The colorful ingredients surround its body, painting a delicate and exquisite picture.
- Dimensions & Packaging
- 14mmx38mmx200mm
- Tags
- Qipinfu, Saozi noodles, Qishan Saozi noodles
- Production Technology
- The packaging of this product uses high-quality white kraft paper as the main material, which not only reflects the concept of environmental protection, but also demonstrates a simple yet elegant style. With its natural color and delicate touch, white kraft paper adds a touch of simplicity and purity to the product, allowing people to feel the brand's dedication and sincerity at a glance.
- Design Challenge
- The packaging has undergone many revisions and adjustments in the style of illustrations, striving to accurately capture the unique charm and cultural connotation of sauerkraut noodles. Through meticulous brushwork, the ingredients of sauerkraut noodles have been refined and perfected, and each ingredient is lifelike, as if it can jump out of the paper, making people salivate. At the same time, the packaging also cleverly incorporates the allusion of Fengming Qishan and the phoenix element, which not only highlights the historical depth and cultural heritage of the brand, but also makes sauerkraut noodles a cultural messenger that connects the past and the present and conveys auspiciousness.
- Research
- This packaging incorporates the traditional allusions of Fengming Qishan into the brand narrative, giving the sauerkraut noodles a profound historical and cultural heritage. The study also deeply analyzed the innovative practices of brand packaging design, especially the ingenious combination of white kraft paper and hot stamping red gold technology, which not only enhances the visual beauty, but also highlights the dignity and uniqueness of the brand. This study provides a new perspective and inspiration for the inheritance of sauerkraut noodle culture and brand development.
- Inspiration
- Since ancient times, the sound of phoenixes in Qishan symbolizes the prosperity of the Zhou Dynasty, implying the benevolent rule of King Wen and the reunification of the world. This allusion is integrated into the brand story of Saozi Noodles, giving it far-reaching significance. Saozi Noodles, known as the "Soul of Qishan", is not only a feast for taste buds, but also a display of Qishan culture.
- Project Duration
- Xi'an, China
- Operation Flow
- The packaging combines the phoenix element, giving the sauerkraut noodles a new lease of life, becoming a messenger that connects the past and the present and conveys auspiciousness. Each bowl of noodles carries historical blessings and cultural heritage. The packaging uses white kraft paper, and the fonts and logos are carefully crafted with hot-stamping gold technology, like bright stars, which not only enhances the visual effect, but also highlights the brand's noble and uniqueness. The luxurious charm shows the brand's unremitting pursuit of quality and details.
- Team Members
- Huang Yong
- Image Credits
- Illustrator/Hu Yunfeng
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