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Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe by Wen Liu

Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe by Wen Liu is a highly esteemed winner of the very prestigious 2026 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


FedhaUfungashaji· 2026

Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe

by Wen Liu

Client: Shenzhen Oracle Creative Design Co., Ltd

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

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The Design

About Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe

Fenjiu Jujiang Lingqiong ni muundo wa ufungashaji kwa ajili ya kinywaji cha pombe cha Kichina cha baijiu. Kifuniko cha nje chenye umbo la mlima kinakumbusha Milima ya Luliang, mahali ambapo chapa hii ilizaliwa, na kinaweza kuinuliwa ili kufikia chupa iliyo ndani. Chupa hii ina mdomo mdogo na sehemu ya chini iliyochongoka, umbo lililotumika katika utengenezaji wa baijiu wa Kichina takriban miaka elfu sita iliyopita. Chupa hii imeundwa kwa mikono kwa kutumia kauri na kumalizishwa kwa rangi ya kung'aa ya vito. Ufungashaji wa nje unatumia platinamu ya fuwele na upakaji rangi wa metali kwa joto la juu. Umbo lake la kisanamu linaruhusu kutazamwa kutoka pande zote.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Fenjiu Jujiang Lingqiong Ufungashaji wa Kinywaji cha Pombe ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This baijiu resembles a stationary sculpture, its artistic beauty evoking a sense of preserved time. Beneath the brown, mountain-shaped bottle, a mysterious object floats in suspension, as if awaiting discovery. The patterns and characters on the packaging carry echoes of ancient civilization, silently narrating the origins of Chinese writing.
Dimensions & Packaging
200mmx210mmx480mm
Tags
Premium Baijiu, Cultural Tracing, Cultural Export, Integration of Commerce and Art
Production Technology
The exterior packaging utilizes platinum crystal and high-temperature metal coloring oxidation techniques, achieving an exceptional texture. The bottle features a pointed-bottom shape crafted through ancient methods of handmade ceramics, adorned with a rare gemstone glaze. Together, they complement each other, vividly showcasing the ultimate craftsmanship and artisan spirit of Chinese ceramics.
Design Challenge
During the initial prototyping phase, the product faced significant challenges. The core difficulty lay in the historically unstable firing process for the pointed-bottom bottle, an issue long known for its extremely low yield that has consistently challenged the industry. Through dozens of systematic refinements to the production process, the team ultimately achieved a successful firing.
Research
Through on-site research, a detailed market report was compiled based on insights gathered from over 300 consumers and key distributors.
Inspiration
The design draws inspiration from Fenjiu's birthplace, the Lüliang Mountains, symbolizing its deep connection with nature and honoring centuries of brewing mastery. The bottle's form echoes the 6,000-year-old "small-mouthed, pointed-bottom amphora" from the Yangshao period—one of the earliest known vessels used in Chinese baijiu making—reflecting the rich cultural legacy of this traditional spirit.
Project Duration
March 2024, Shenzhen, China
Operation Flow
The product display features a sculptural design, allowing 360-degree viewing from all angles. The mountain-shaped top cover can be easily lifted to access the product inside.
Team Members
Creative Direction: Wen Liu
Design Execution: Xianfeng Wu, Zhipeng Li

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