Ruka hadi maudhui
Chateau Loulan Ufungashaji wa Chupa ya Mvinyo na Wen Liu

Muundo Chateau Loulan Ufungashaji wa Chupa ya Mvinyo na Wen Liu ni mshindi mashuhuri wa tuzo ya kifahari ya 2026 Tuzo ya Chuma ya A' Design Award katika Kategoria ya Mashindano ya Usanifu wa Ufungashaji.


ChumaUfungashaji· 2026

Chateau Loulan Ufungashaji wa Chupa ya Mvinyo

na Wen Liu

Mteja: Shenzhen Oracle Creative Design Co.,Ltd.

Mshindi wa Tuzo ya Chuma ya A' Design Award katika Kategoria ya Ufungashaji

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Mshindi wa Tuzo Aliyethibitishwa

Thibitisha Hali ya Tuzo kwa #173417

Rangi

Muundo

Kuhusu Chateau Loulan Ufungashaji wa Chupa ya Mvinyo

Chateau Loulan ni muundo wa ufungashaji wa mvinyo mweupe wenye utamu wa wastani na kiwango kidogo cha kileo unaozalishwa nchini China. Lebo imetengenezwa kwa chuma chenye rangi kwa sehemu na umaliziaji wa ukungu, na inaonyesha mtu wa hadithi anayejulikana kama Mrembo wa Loulan. Nakshi za matundu zilizochochewa na mbinu ya "flying white" ya kaligrafia ya Kichina zinaunda dirisha linaloonekana kiasi ambalo linadhihirisha rangi ya mvinyo uliomo ndani. Mistari ya kaligrafia chini ya chupa inakumbusha mandhari ya jangwa ya kiwanda cha mvinyo. Chupa ina vipimo vya milimita 76 kwa 76 kwa 300.

Utambuzi

Kuhusu Tuzo ya Chuma ya A' Design Award

Chateau Loulan Ufungashaji wa Chupa ya Mvinyo ni mshindi wa Tuzo ya Chuma ya A' Design Award, utambuzi wenye heshima unaotolewa kwa miundo mizuri inayokidhi mahitaji ya kitaalamu na ya kiviwanda yanayotarajiwa kutoka kwa kazi zilizobuniwa vizuri. Washindi wa Chuma huonyesha ustadi mkubwa, utaalamu wa hali ya juu, uelewa wa kitaalamu na uwezo wa kibunifu wa waumbaji wao. Chateau Loulan Ufungashaji wa Chupa ya Mvinyo inatarajiwa kuwa kazi inayothaminiwa sana, kupendwa na kuenziwa, ambayo ni ya vitendo na bunifu. Muundo huu ulioshinda Tuzo ya Chuma ya A' Design Award unajumuisha mbinu bora za tasnia na una sifa za kiufundi zenye uwezo zilizounganishwa na ujuzi na kipaji. Chateau Loulan Ufungashaji wa Chupa ya Mvinyo inaheshimiwa kwa uangalifu wake na imebuniwa kutoa maboresho ya ubora wa maisha yanayosaidia kuufanya ulimwengu kuwa mahali bora zaidi.

Nyuma ya Muundo

Vifaa vya Habari

Mikopo, wanachama wa timu na maelezo ya kiufundi yaliyotolewa na mbuni.

Sifa za Kipekee
This low-alcohol semi-sweet white wine from China's Chateau Loulan artfully blends the legend of the "Loulan Beauty" with the "flying white" technique of Chinese calligraphy. Its label features an openwork design inspired by this art form, creating a visual narrative that reveals the wine's hue and evokes the winery's storied past on the Silk Road, thereby enhancing its brand distinction and market position.
Vipimo na Ufungashaji
76mmx76mmx300mm
Lebo
Packaging Design, Chinese Wine, Wine Packaging Design, Low-Alcohol Wine
Teknolojia ya Uzalishaji
The design masterfully employs metal's properties through partial coloring and a frosted finish to depict the Loulan Beauty. Fixed to the glass bottle, the metal label forms a semi-transparent window that hints at the semi-sweet white wine within and tells the unique story of Chateau Loulan. This approach offers users both aesthetic appeal and emotional resonance, elevating the overall experience and perceived value.
Changamoto ya Ubunifu
Consumer awareness of Chinese wines remains underdeveloped. It is essential to conduct an in-depth exploration of Chateau Loulan's brand culture and winemaking heritage, supported by systematic competitor analysis. This approach will help guide consumers to authentically experience the distinctive charm of its semi-sweet white wine, thereby reshaping their perception of Chinese wine and broadening their understanding.
Utafiti
As consumer discernment grows in China's wine market, semi-sweet white wines have emerged as a favorite among young women. Answering this trend, the winery has created a distinctive offering by weaving the story of its homeland—the vast desert and the legendary "Loulan Beauty"—into the very design of its wine. This unique identity has successfully elevated brand recognition and secured its status as a choice beverage for a new generation.
Msukumo
Inspired by the unique brand culture of Chateau Loulan, this design fuses the legendary "Loulan Beauty" with powerful calligraphic strokes at the bottle base, bringing the Silk Road legend to life. The "flying white" openwork reveals both the wine and the spirit of Loulan. It's more than wine—it's art, heritage, and nature's gift in one.
Muda wa Mradi
August - December 2024, Shenzhen, China
Mtiririko wa Uendeshaji
The "Loulan Beauty" plaque masterfully employs metal with partial coloring and a frosted finish for a distinct aesthetic, while the "flying white" calligraphy on the bottle base evokes the winery's desert landscape. This design engages consumers visually and tactilely, connecting them to the brand's heritage. By communicating Chateau Loulan's unique story, it delivers a dual experience of beauty and emotional resonance, elevating both user experience and brand value.
Wanatimu
Creative Direction: Wen Liu
Design Execution: Weijun Liu

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