Stumbro Starka Usanifu wa Chupa na Lebo by Studija Creata is a highly esteemed winner of the very prestigious 2016 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
FedhaUfungashaji· 2016
Stumbro Starka Usanifu wa Chupa na Lebo
Client: Stumbras
Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category
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The Design
About Stumbro Starka Usanifu wa Chupa na Lebo
Picha ya Stumbro Starka ilibadilishwa kimsingi kwa kuunda jumla kutoka sehemu zake: kutoka chupa mpya ya kioo cheusi yenye umbo la kipekee, iliyopambwa na maandishi yaliyoinuliwa na lebo yenye utajiri wa maelezo inayosimulia hadithi ya kinywaji, hadi kizibo cha chupa kilichopambwa na taji la majani ya mwaloni. Mhusika wa korongo alionekana kama ishara ya utambulisho. Akiwa katika jukumu lisilotazamiwa la mwenye hoteli mwenye ukarimu, korongo alikuwa msimuliaji wa kuvutia na wa kupendeza wa hadithi.
The Recognition
About the Tuzo ya Fedha ya A' Design Award
Stumbro Starka Usanifu wa Chupa na Lebo ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Stumbro Starka Usanifu wa Chupa na Lebo inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Stumbro Starka Usanifu wa Chupa na Lebo ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By changing the image of Stumbro Starka, in essence, we created a whole from its parts: from the new, uniquely-shaped, dark glass bottle adorned with raised calligraphy and the rich label which tells the legend of the beverage, to the bottle stopper decorated with an oak leaf wreath.
By maintaining the black, white and red color scheme characteristic of the earlier Stumbro Starka, we wanted to create a reserved, but rich appearance to provide it with an impressive look that its predecessor may not have had. - Dimensions & Packaging
- Capacity: 500 ml. Dimensions: 80 (w) x 51 (d) x 235 (h) mm.
- Tags
- Lithuanian, Starka, stork, ethnographic, design, Stumbras, Studija Creata
- Production Technology
- Glass bottle. Flexo printing.
- Design Challenge
- With both the shape of the bottle and the graphic elements, we strived to create associations which turn the wheel of time back a good century.
- Research
- As a symbol of recognition, we created the stork character. As the national bird, the stork - sometimes called a "starkus" in Lithuania - helps to strengthen its Lithuanian characteristics as well. Caught in the unexpected role of a hospitable innkeeper, the stork became an intriguing and appealing narrator for the story.
- Inspiration
- They say that in the old days, Lithuanian men would make Starka on the birth of their first son. An aged vodka in honor of the stork's delivery. Strong and special. Triple distilled rye vodka, with the leaves of apples and pears. Apples for richness and pears for a long, full life. Buried in an oak barrel, it would wait patiently for the son's wedding day.
- Project Duration
- Stumbro Starka was updated in 2015.
- Operation Flow
- For the revamp of Stumbro Starka, we want to blow the dust off this interesting and rich beverage. Our goal is for Starka to be known as the unique Lithuanian beverage that it is - one that you should be proud of treating guests to or bringing as a gift.
- Team Members
- Asta Kauspedaite (Designer, "Studija Creata")
Rimas Valeikis (Illustrator)
Jurate Paulauskiene (Head of Product development department, "Stumbras") - Image Credits
- Edgaras Marozas
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