Milk Baobab Baby Skin Care Muundo Wa Ufungaji by Taenam is a highly esteemed winner of the very prestigious 2020 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.
FedhaUfungashaji· 2020
Milk Baobab Baby Skin Care Muundo Wa Ufungaji
by Taenam
Client: Taenam H&h
Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category
Verified Award Winner
Verify Award Status for #88243The Design
About Milk Baobab Baby Skin Care Muundo Wa Ufungaji
Imehimizwa na maziwa, kingo kuu. Ubunifu wa kipekee wa chombo cha aina ya pakiti ya maziwa huonyesha sifa za bidhaa na imeundwa kufahamika hata kwa watumiaji wa mara ya kwanza. Kwa kuongezea, nyenzo zilizotengenezwa na polyethilini (PE) na mpira (EVA) na sifa laini za rangi ya pastel hutumiwa kusisitiza kuwa ni bidhaa mpole kwa watoto walio na ngozi dhaifu. Sura ya pande zote inatumika kwenye kona kwa usalama wa mama na mtoto.
The Recognition
About the Tuzo ya Fedha ya A' Design Award
Milk Baobab Baby Skin Care Muundo Wa Ufungaji ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Milk Baobab Baby Skin Care Muundo Wa Ufungaji inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Milk Baobab Baby Skin Care Muundo Wa Ufungaji ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a Korean baby skin care brand based on colostrum and baobab seed extract. The unique container design of the milk pack type reflects the product characteristics of Milk Baobab Baby and is designed to be familiar to even the first-time consumers. In addition, the material made of polyethylene (PE) and rubber (EVA) and the soft characteristics of pastel color are used to emphasize that it is a mild product for children with weak skin.
- Dimensions & Packaging
- wash/ lotion/ moisture lotion
Width: 64 mm Depth: 64mm Height: 210mm Volume: 500ml
soothing gel lotion/ powder lotion
Width: 64 mm Depth: 64mm Height: 145mm Volume: 500ml - Tags
- packaging, design, baby skin care, baby lotion, baby wash
- Production Technology
- The container is made of common polyethylene (PE) material and soft and flexible rubber (EVA) material is synthesized to give consumers a soft touch that matches baby skin care brands.
- Design Challenge
- The biggest challenge is to make the most visible difference among many baby brands. 'Milk Baobab Baby' goes beyond the general baby skin care container and makes a milk-packed container incorporating the brand identity. Such differentiation is one of the reasons consumers choose Milk Baobab Baby products.
- Research
- Milk Baobab Baby began with the sympathy between baby and cosmetics. The cute, multicolored container design like a toy stimulates a baby's interest. This reduces the feeling of repulsion of cosmetics and enjoys more familiar and natural skin care. The Milk Baobab Baby product, designed to point to a baby's sympathy, has a positive effect on both the baby, the parent and the brand.
- Inspiration
- The biggest inspiration for this packaging container design is the baby that uses the product. The shape, color of the container, and even the components of the product were planned and manufactured based on the characteristics of the baby in the growing stage. The milk pack container, enjoyed from early childhood, can stimulate the fun and curiosity of baby and provide a special experience. The round shape is applied to the corner for safety of baby.
- Project Duration
- The project started in August 2016 in Republic of Korea and finished in December 2017. The products are launched at online in Republic of Korea.
- Operation Flow
- This is always used around the baby. Based on these characteristics, we create the container of five different colors for each line, gradually expanding the field of vision, stimulating curiosity for babies who are starting to recognize colors, and contributing to the development of vision. At the same time, it is easy for the consumer to remember the product line and to recognize at the point of sale.
- Team Members
- Nam YuNa
Lee JeongUng
Kim Hyein
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