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Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet by Jeremy Bonggu Kang

Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet by Jeremy Bonggu Kang is a highly esteemed winner of the very prestigious 2020 Tuzo ya Fedha ya A' Design Award in Usanifu wa Ufungashaji Competition Category.


FedhaUfungashaji· 2020

Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet

by Jeremy Bonggu Kang

Client: Jeremy Bonggu Kang

Tuzo ya Fedha ya A' Design Award Winner in Ufungashaji Category

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Colors

The Design

About Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet

Sherehe za watakatifu ni seti ya zawadi ya chakula cha gourmet ambayo inalenga watumiaji wa maduka ya juu. Kufuatia mwenendo ambao chakula na dining umekuwa wa mtindo, msukumo wa mradi huo unatoka kwa mada ya mtindo wa 2018 wa Met Gala ya Ukatoliki. Jeremy Bonggu Kang alijaribu kuunda sura ambayo inakamata macho ya watumiaji wa duka kubwa, kwa kutumia mtindo wa kupendeza na wa jadi wa vielelezo kuwakilisha mfano wa utajiri wa sanaa na kutengeneza chakula cha hali ya juu katika Monasteri ya Kikatoliki.

The Recognition

About the Tuzo ya Fedha ya A' Design Award

Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet ni mshindi wa Tuzo ya Fedha ya A' Design Award, utambuzi wenye heshima kubwa ya ajabu unaotolewa kwa miundo ya hali ya juu kabisa, ya kupendeza na ya kuvutia. Washindi wa Fedha ni kazi zinazong'aa mno na bunifu kupita kiasi zinazoonyesha utaalamu bora, kipaji na busara ya wabunifu wao. Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet inatarajiwa kuwa kazi nzuri ya kuigwa ambayo ni ya kitaalamu kwa kiasi kikubwa na yenye ubunifu wa kina. Muundo huu ulioshinda Tuzo ya Fedha ya A' Design Award ni uvumbuzi unaojulikana sana na kupendwa, unaonufaisha na kupanua mipaka ya sanaa, sayansi, usanifu na teknolojia. Saintly Flavours Seti Ya Zawadi Ya Chakula Cha Gourmet ni kazi inayotamaniwa mno inayochochea hamu, huleta hisia chanya na huzua mshangao na mastaajabu.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The overall design of the project focuses on creating an artistic and luxurious look to catch the eyes of consumers of the high-end store, using the ornate and traditional style of illustrations to convey the theme of Catholicism.
Not only was the logo for the brand made in an etching style illustration, but the detailed illustrations of each Abbey were placed in medieval style hand drawn flames on the front of the label. The package was designed to serve the decorative purpose by itself while and after using it.
Dimensions & Packaging
Wine: 65mm x 65mm x 297mm
Jam: 61mm x 61mm x 122mm
Cheese: 103mm x 42mm x 103mm
Cracker: 204mm x 56mm x 56mm
Tags
Packaging design, Gourmet foods gift set, Logo design, illustration, wine, jam, cracker, luxury
Production Technology
To give an artistic and luxurious look, the thick papers with textures like an artist's sketchbook were used as the boxes and labels of each product of the gift set.
Design Challenge
The challenge of the project was to balance the beauty and fanciness of the ornamental elements from the rich tradition and the modern luxury appealing contemporary consumers. The usage of the chosen typeface and the mindful composition of graphic elements helped to win the balanced look of the outcome.
Inspiration
Along with the trend that food and the act of eating have become fashionable, the inspiration for the project comes from 2018's Met Gala fashion theme of Catholicism. The name of the brand, Saintly Flavours, represents the rich tradition of high-quality food made by medieval monasteries. The names of gourmet products from seven Abbeys of France represent the values of Catholicism such as Meditation, Benediction, Generosity, Moderation, Patience, Reward, Happiness, Integrity.
Project Duration
The project started and finished in 2018 in Vancouver.
Operation Flow
Inside of the fitted outer container, two wine bottles (one red wine and one white wine), one cracker box, and three jam jars are stacked up like an architecture.
Patents
Copyrights belong to Jeremy Bonggu Kang, 2018.
Image Credits
Image #1: Jeremy Bonggu Kang, 2018
Image #2: Jeremy Bonggu Kang, 2018
Image #3: Jeremy Bonggu Kang, 2018
Image #4: Jeremy Bonggu Kang, 2018
Image #5: Jeremy Bonggu Kang, 2018

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