The Netherlands Pavilion Павильони Намоишгоҳӣ аз Tellart and RAU Architects

Тарҳи The Netherlands Pavilion Павильони Намоишгоҳӣ аз Tellart and RAU Architects ғолиби шоистаи ҷоизаи бонуфузи 2026 Ҷоизаи платинагии A' Design Award дар категорияи мусобиқавии Дизайни чорабинӣ ва рӯйдод мебошад.

ПлатинаЧорабинӣ· 2026

The Netherlands Pavilion Павильони Намоишгоҳӣ

аз ҷониби Tellart and RAU Architects

Муштарӣ: Netherlands Enterprise Agency and AND B.V.

Ғолиби Ҷоизаи платинагии A' Design Award дар категорияи Чорабинӣ

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Ба сайт гузаред Дар A' Design Award дидан Релизи матбуотӣ Нишони ҷоиза

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Тарҳ

Дар бораи The Netherlands Pavilion Павильони Намоишгоҳӣ

Павильони Нидерландия павильони намоишгоҳиест, ки барои Намоишгоҳи Ҷаҳонии Expo 2025 дар Осака сохта шудааст. Ин павильон тағйироти таърихии Нидерландияро аз муқовимат бо об ба истифодаи об ҳамчун ҳамсафар дар энергияи тоза, мутобиқшавӣ ба тағйирёбии иқлим ва зиндагии устувор муаррифӣ мекунад. Ҳар як меҳмон як Orb — кураи дастиро мегирад, ки масирро роҳнамоӣ мекунад ва инсталлятсияҳои интерактивиро фаъол месозад, аз ҷумла филми гунбазии 360-дараҷаро, ки бо ёрии зеҳни сунъии генеративӣ офарида шудааст. Сохтор барои ҷудокунӣ тарҳрезӣ шудааст, то ҳамаи қисмҳо пас аз анҷоми намоишгоҳ дубора истифода шаванд.

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Дар бораи Ҷоизаи платинагии A' Design Award

The Netherlands Pavilion Павильони Намоишгоҳӣ ғолиби Ҷоизаи платинагии A' Design Award аст, ки эътирофи басо обрӯманд буда, ба тарҳҳои ҳақиқатан истисноӣ, зебо ва боҳашамат дода мешавад. Ғолибони платина мӯъҷизаҳои офариниш, гувоҳи ҳудуди эҷодкории зеҳнӣ мебошанд ва касбият ва нубуғи беназири тарроҳони худро нишон медиҳанд. Интизор меравад, ки ин тарҳҳо машҳуртарин асарҳо бошанд, ки зебоипарастии як давраро муайян мекунанд, ба некӯаҳволии ҷомеа мусоидат менамоянд ва ҳудуди санъат, илм, тарроҳӣ ва технологияро пеш мебаранд. The Netherlands Pavilion Павильони Намоишгоҳӣ сатҳи фавқулодаи баландмартабагиро нишон медиҳад ва бешубҳа бо хусусиятҳои судманд ва арзишманди худ ҷаҳонро ба ҷои беҳтар табдил медиҳад. The Netherlands Pavilion Павильони Намоишгоҳӣ асари ғолиби Ҷоизаи платинагии A' Design Award аст, ки хостаҳоро бедор мекунад, илҳом мебахшад, ба ваҷд меорад, хушнуд мекунад ва шодии бузургро ба вуҷуд меорад.

Дар паси тарҳ

Маҷмӯаи матбуотӣ

Кредитҳо, аъзои гурӯҳ ва тафсилоти техникие, ки тарроҳ пешниҳод кардааст.

Хусусиятҳои беназир: The pavilion's uniqueness lies in its story-driven design. Every element from spatial layout to visitor interaction is crafted to immerse guests in a coherent narrative. Each visitor receives an Orb, a unique storytelling device that powers a range of interactive installations throughout the pavilion including The Main Show, the world’s first AI-generated 360° dome film. The architecture itself is also a part of the narrative and designed for disassembly, allowing all components to be reused after the exposition.
Андоза ва бастабандӣ: Length 40m x Width 15.5m x Height 9.3 m (together with sphere 13.8m). Area:1.157m2.
Тегҳо: Immersive Experience, Interactive Installations, Common Ground, Netherlands Pavilion, Circular Building, Multisensory Storytelling, Experience Design, World Expo 2025
Технологияи истеҳсол: Notable installations showcasing cutting-edge technology include the 360° dome film created entirely with generative AI. It explores the Netherlands’ deep connection to water, through conceptual visuals that would traditionally rely on CGI and VFX-intensive post-production. Designed with specific focal points to minimise motion sickness, the experience is enhanced by the Orbs, which synchronises via infrared to flash coordinated colours and patterns, adding a tactile layer to the immersion.
Мушкилоти дизайн: The biggest challenge was translating complex technical innovations into clear, engaging narratives for a broad audience. Balancing accuracy with accessibility required careful consideration. Internally, selecting cases that aligned with the Pavilion’s narrative and supported Netherlands-Japan political and economic relations was demanding. Externally, legal constraints, production feasibility, and limited public awareness of emerging technologies posed significant obstacles.
Таҳқиқот: A core focus of the design research for the Netherlands Pavilion was to explore Dutch water-related innovations. The goal was to identify cutting-edge technologies with global significance particularly for Japan. Through extensive research and expert collaboration, data was collected via meetings, workshops and reviews. Using interviews, documentation, and prototyping, the research revealed top innovators and shaped ways to clearly communicate complex technology to a broad audience at Expo 2025.
Илҳом: The Netherlands Pavilion is inspired by the nation’s historic shift from resisting water to embracing it as an ally in clean energy, climate adaptation, and sustainable living. This transformation forms the basis of a narrative that shows how innovation and collective action can shape a better future. At its heart is the concept of Common Ground, a mindset forged through centuries of Dutch water management. This spirit drives the design, seamlessly uniting both interior and exterior.
Давомнокии лоиҳа: The project started in May 2023 in the Netherlands and completed in April 2025 in Osaka, and has been exhibited at the World Expo 2025 in Osaka from April 13th to October 13th.
Ҷараёни кор: The Netherlands Pavilion offers an immersive journey powered by storytelling using interactive technology. Each visitor begins experience by activating the Orb at the Check-In Mirror. As they move through space, the Orb guides and responds to their presence. At the Pledge Station, visitors step into a circle to co-create a generative artwork of synchronised light and sound. This collective moment transforms the pavilion’s message into a shared, memorable call to action.
Патентҳо: Copyrights and IP of the Building belong to RAU Architects (2025).
Аъзои гурӯҳ: The Ministry of Foreign Affairs of the Netherlands and the Netherlands Enterprise Agency (RVO)
Ҳуқуқи тасвирҳо: Copyrights and IP of the Guest Experience and Media belong to Tellart. Main Image #1: Photographer Zhu Yumeng, Optional Image #1: Photographer Tellart, Optional Image #2: Photographer Zhu Yumeng, Optional Image #3: Photographer Tellart, Optional Image #4: Photographer Tellart.

Video Credits: Tellart