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Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን by Proektmarketing +1

Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን by Proektmarketing +1 is a highly esteemed winner of the very prestigious 2020 ናይ ወርቂ ሽልማት A' Design Award in ንድፊ ናውቲ ህያብ Competition Category.


ወርቂናውቲ ህያብ· 2020

Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን

by Proektmarketing +1

Client: Krastsvetmet

ናይ ወርቂ ሽልማት A' Design Award Winner in ናውቲ ህያብ Category

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The Design

About Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን

ክራስትስቨትመት ጊፍትስ ኣብ ክንዲ ገንዘብ ውህበት ዝወሃብ ኣማራጺ ኮይኑ ዝቐርብ ተኸታታሊ ናይ መዘከርታ ወርቂ ሓጻውን እዩ። ሰለስተ እኩባት ተማዕቢሎም። ሓደ እኩብ ኣብ ረቂቕ ስእልን ቅርጽታት ኣርት ኑቮን ዝተመስረቱ ጂኦመትሪያዊ ቅርጽታት ይጥቀም። ካልእ እኩብ ድማ ገጽ ማይ፡ ቅራፍ ኦምን ደበናታትን ዘዘኻኽሩ ረቂቕ ስርዓተ-ቅርጽታት የቕርብ። እቲ ሳልሳይ እኩብ ናይ ሩስያ ኣርማን ዘውዲ ግዝኣተ ሩስያን ዘርኢ ኮይኑ ንናይ ትካላት ውህበታት ይሰማማዕ። እቶም ሓጻውን ካብ ጽሩይ ወርቂ ዝተሰርሑ ኮይኖም ኣብ ካርቶንን ፕላስቲክን መዐሸጊ ይቕመጡ። እቲ ንድፊ ምስ ዝተፈላለዩ ዓቐናት ይሰማማዕ።

The Recognition

About the ናይ ወርቂ ሽልማት A' Design Award

Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን ናይ ወርቂ ሽልማት A' Design Award ዝዓወተ እዩ፣ ንቀዳምነት ደረጃ ዘለዎም፣ ዘገርሙን ዝተፈልዩን ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ወርቂ ጥበብን ፍልጠትን ክእለትን ዲዛይነራቶም ዘንጸባርቑ ኣዚዮም ሓደሽቲ፣ ርእይቶ ዘለዎምን ዘንጸባርቑን ፍጥረታት እዮም። Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን ዘይተራእየ ዋጋ ዘምጽእ ኣዚዩ ዝተሞገሰ፣ ዝንባሌ ዘቐምጥን ሓውሲ ዝመስልን ፈጠራ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ወርቂ ሽልማት A' Design Award ደረት ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ብብዙሕ ጥቕሚ ዘስፍሕ ዘደንቕ ዝኽበር ፕሮጀክት እዩ። Krastsvetmet Gifts ናይ መዘከርታ ወርቂ ሓጻውን ሓያል ድሌት ዘሕድር፣ ተሃዋሕዋሕ ዘበራብር፣ ፈጠራ ዘተባብዕን ንዓና ዘማርኽን እዩ።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Three collections of gold bars were developed.
The creation of the collection of ingots with geometric shapes was based on the abstract paintings of Mondrian, Malevich Suprematism and Art Nouveau luxury.
The collection created on the basis of natural motives presents abstract patterns resembling a water surface, a tree bark and the texture of air clouds.
Ingots with images of the Russian coat of arms and the crown of the Russian Empire form an exclusive collection for country patriots and are suitable for corporate gifts.
Dimensions & Packaging
The plastic packaging is 27 mm х 54 mm. Gold ingots are 100 g, 50 g, 20 g, 10 g and 5 g. The developed design adapts to different sizes.
Tags
gift, gold, packaging, gold bar, ingot, souvenir, Russia, Krasnoyarsk
Production Technology
Ingots are made from a pure gold and placed in packaging that is made from cardboard and plastic.
Inspiration
Souvenir ingots are used as an alternative for the regular money gift. It was important to develop a unique ingot design that will be suitable for different people. The ingots collections were inspired by the art, natural forms and state symbols.
Project Duration
The project started in September 2017 and was completed in November 2017 in Krasnoyarsk, Russia.
Operation Flow
A person can buy this ingot for themselves or as a gift.
Team Members
Creative Agency: Proektmarketing +1
Producer: Alexander Osadchy
Art Director: Maxim Kuldoshin
Designer: Maria Krylova
Illustrator: Maria Savchenko
3D visualization: Nikita Voropaev
3D visualization: David Neldushkin

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