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Copy Kats ናይ ምምሃር መሳርሒ by Lisa Winstanley

Copy Kats ናይ ምምሃር መሳርሒ by Lisa Winstanley is a highly esteemed winner of the very prestigious 2024 ናይ ነሓስ ሽልማት A' Design Award in ንድፊ ትምህርቲ፣ ናውቲ ምምሃርን ትሕዝቶ ስልጠናን Competition Category.


ነሓስትምህርቲ· 2024

Copy Kats ናይ ምምሃር መሳርሒ

by Lisa Winstanley

Client: Lisa Winstanley Design

ናይ ነሓስ ሽልማት A' Design Award Winner in ትምህርቲ Category

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Colors

The Design

About Copy Kats ናይ ምምሃር መሳርሒ

ኮፒ ካትስ ንኣርት ከምኡ'ውን ዲዛይን ኣመሃህርቲ ንዝኾነ ናይ ትርኢት ወንበዴነት (plagiarism) ንምፍታሕ ዝተዳለወ ናይ ምምሃር መሳርሒ እዩ። እዚ መሳርሒ ኣርባዕተ ጉዳያት ምስ ናይ ፈጠራ ልክዕነት (creative integrity) ዝተኣሳሰሩ - ማለት ፍልጠት፣ ግምታት፣ ግዜን ደገፍን - ዝምርምሩ ተሳታፍነት ዘለዎም ናይ ዲዛይን ወርክሾፓት ይድግፍ። ትሕዝቶታት ብዲ-ካት ዝተሰርሑ ናይ ንጥፈት ቡክሌታት፣ ብፍሉይ ዝተዳለወ ናይ ካርታ ስብስብ፣ ኣብ ክልቲኡ ገጽ ዝሓዙ ፖስተራት ከምኡ'ውን ናይ ስቴሽነሪ መስራሒ ጥርኑፍ ዘጠቓልል ኮይኑ፣ ኩሎም ብባህላዊ ናይ ሕትመት ኣገባባት ዝተፈብረኹ እዮም። ብሩህ ናይ ሕብሪ ስብጣ፣ ንጹር ሳንስ ሰሪፍ ዓይነት ፊደል ከምኡ'ውን ተጻዋቲ ናይ ድሙ ስእልታት ነዚ ኣርእስቲ ቀሪብን ተቐባልነት ዘለዎን ይገብርዎ።

The Recognition

About the ናይ ነሓስ ሽልማት A' Design Award

Copy Kats ናይ ምምሃር መሳርሒ ናይ ነሓስ ሽልማት A' Design Award ዝዓወተ እዩ፣ ብፈጠራ፣ ርእሰ ሓይልን ስቕታን ዝፍለዩ ብልጫ ዘለዎም ዲዛይናት ዝወሃብ ኣዚዩ ክቡር ኣፍልጦ። ዘዓወቱ ነሓስ ሰፊሕ ተሞክሮ፣ ምሕሳብን ርእሰ ምምዕባልን ዲዛይነራቶም ዘረጋግጹ ኣዚዮም ክኢላታትን ብዘደንቕ መገዲ ፈጠራውያንን ኣርቴፋክትታት እዮም። Copy Kats ናይ ምምሃር መሳርሒ ብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን ብኣገዳሲ መገዲ ሞያውን ሓድሽን ኣቕሓ ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ነሓስ ሽልማት A' Design Award ኣብ ጥበብ፣ ሳይንስ፣ ዲዛይንን ቴክኖሎጂን ዝበለጹ ልምድታት ዘጣምር፣ ንዝርዝር ብዝህቦ ኣቓልቦ ድማ ዝበለጸ እዩ። Copy Kats ናይ ምምሃር መሳርሒ ድልየታት ብጽባቐ የማልእ፣ ንድሌታት ይትንክፍ፣ ንስምዒታት የማርኽን ሕቶ ድማ የሰሕብን።

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The Copy Kats Toolkit is a creative solution for art & design educators, uniquely addressing visual plagiarism. Its strength lies in the strategic fusion of practicality and creativity, tackling Kats issues through hands-on activities and a vibrant brand identity. Distinctive features include playful cat integration, making it approachable. The toolkit stands out for its innovative blend of wordplay and visuals, offering a dynamic resource that addresses educational challenges in a conceptually rich and visually delightful manner.
Dimensions & Packaging
Overall toolkit box is:
(w)50cm x (h)30cm x (d)6cm

Each Participatory Design Toolkit Contains:
Die-cut Activity Book
Custom Postcards
Die-cut Activity 2 folder
Custom Card Deck
Custom size Double-sided Poster 1
Die-cut Activity 3 folder
Brainstorming guidebook
Custom Size Double-sided Poster 2
Die-cut Activity 4 folder
Custom Activity 4 dashboard template
Custom size Double-sided Poster 3

Each Maker Pack Contains:
Die Cut A5 Notepad
A Custom Pencil Box
Custom Sharpies Box
Custom Sticky Note pack
Custom Name cards x5 pieces
Custom Tape design
Custom Glue Stick
Custom Eraser
Ruler
Pencil Sharpener
Bulldog Clips/paperclips
Tags
Participatory design, Visual plagiarism, Art and design education, Ethical practices, Toolkit, Innovative pedagogies, Brand identity, Graphic elements, Cute cats
Production Technology
The Toolkit contains custom-designed physical components such as die-cut booklets, custom stationery sets, a custom deck of cards and vibrant posters, all created using high-quality printed materials. The design emphasises simplicity and accessibility, with a vibrant colour palette and clear sans serif typeface. The playful visual language is incorporated throughout the design, enhancing the overall visual appeal. The production approach for the toolkit prioritises the effectiveness of traditional print methods to deliver a tangible and engaging experience for educators
Design Challenge
The key challenge in this design initiative lay in integrating practicality with creativity to craft a toolkit addressing visual plagiarism. Internally, historical and social perspectives on plagiarism influenced conceptualisation. Externally, challenges included navigating a lack of school-wide policies and optimising production possibilities for print. Adhering to ethical considerations surrounding image use while infusing a playful aesthetic demanded careful consideration.
Research
The research aimed to address visual plagiarism awareness among art & design educators. The primary objectives were to explore key factors influencing this awareness of knowledge, Assumptions, Time, & Support and develop insights to inform future educational strategies. Data was collected via participatory design workshops. The toolkit includes structured activities designed to uncover insights into participants' perceptions of visual plagiarism. The development of strategies to enhance education on preventing visual plagiarism benefits educators and students.
Inspiration
The Copy Kats Toolkit evolved from the challenges we saw in art and design education, particularly the ethical dilemmas of visual plagiarism. We wanted to shake things up and bring a positive impact, and we did so through a two-year research project. Our goal was to tackle the gaps in Knowledge, Assumptions, Time crunch, and Support (KATS) that educators face.

The spark for this project came from recognising the struggles educators go through dealing with visual plagiarism. We wanted to start a conversation on originality, steering away from the dull and mundane. That's where the adorable cats came in—they're not just cute; they're our creative way of saying, "Let's talk about this!" We wanted to make the toolkit not just practical but visually appealing too.

The Copy Kats Toolkit idea was all about mixing words and visuals in a way that clicks with our fellow art and design educators. The Kats acronym became our secret sauce, creating a fun connection with the brand. It's not just a toolkit; it's a playful ally in our bid to promote creative integrity.
In a nutshell, our inspiration came from a deep desire to tackle teaching challenges, encourage ethical design, and bring a breath of fresh air to education. The cute factor? Well, that's just our way of making a serious topic a bit more fun and engaging; who doesn’t love K-cats!?
Project Duration
The project started in March 2022 in Singapore and was completed in December 2023
Operation Flow
The toolkit is designed to support participatory design workshops which explore 4 unique issues that art and design faculty face when dealing with creative integrity and the ethical production and consumption of images
Patents
Copyrights belong to Lisa Winstanley, 2023
Team Members
Art Director, Designer and Principal Investigator: Lisa Winstanley
Image Credits
Image #No1: Creator (art director/Designer) Lisa Winstanley, Copy Kats toolkit, 2023. Photographer Lisa Peh Jiaxian, afterduskmedia.com, 2023.

Image #No2: Creator (art director/Designer) Lisa Winstanley, Copy Kats toolkit, Detail of Kit, 2023. Photographer Lisa Peh Jiaxian, afterduskmedia.com, 2023.

Image #No3: Creator (art director/Designer) Lisa Winstanley, Copy Kats toolkit, MAKER PACK, 2023. Photographer Lisa Peh Jiaxian, afterduskmedia.com, 2023.

Image #No4: Creator (art director/Designer) Lisa Winstanley, Copy Kats toolkit, Deck of Cards, 2023. Photographer Lisa Peh Jiaxian, afterduskmedia.com, 2023.

Image #No5: Creator (art director/Designer) Lisa Winstanley, Copy Kats toolkit, Posters, 2023. Photographer Lisa Peh Jiaxian, afterduskmedia.com, 2023.

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