Blessing Gifts ናይ በረኸት ፖስጣ by Weiquan Long is a highly esteemed winner of the very prestigious 2020 ናይ ሓጺን ሽልማት A' Design Award in ንድፊ ግራፊክስ፣ ስእልን ብዓይኒ ዝረአ ርክብን Competition Category.
ሓጺንግራፊክ· 2020
Blessing Gifts ናይ በረኸት ፖስጣ
by Weiquan Long
Client: China's Guangdong province environmental protection publicity and education center/ The brand of YEAH EP
ናይ ሓጺን ሽልማት A' Design Award Winner in ግራፊክ Category
Verified Award Winner
Verify Award Status for #93981The Design
About Blessing Gifts ናይ በረኸት ፖስጣ
ናይ በረኸት ውህበታት፡ ንቻይንኛ ሓድሽ ዓመት ናይ ጦጣ ተባሂሉ ዝተሰርሐ ቀይሕ ፖስጣ ዲዛይን እዩ። እዚ ፖስጣ ብቀጠልያ ወረቐት ዝተሰርሐ ኮይኑ፡ 85 ብ 165 ሚሊሜተር ዝኸውን ልክዕ ኣለዎ። እቲ ስእሊ ገጹ ብዝኸይድ ደበና ዝቖመ ጦጣ የርኢ፣ እዚ ድማ ናይ ሓደ ኣብ ጓንግዶንግ፡ ቻይና ዝርከብ ናይ ኣከባቢ ትምህርቲ ብራንድ ካርቱን ገጸ-ባህሪ እዩ። ስም እቲ ዲዛይን ናብ ሓደ "ኣዝዩ ጽቡቕ" ማለት ዘለዎ ካንቶኒዝ ኣበሃህላ ዝምልከት እዩ። መፈክራትን ስእልታትን ናይ ሓድሽ ዓመት ሰላምታ ምስ ጻውዒት ናይ ኣከባቢ ክንክን የወሃህዱ። እዞም ፖስጣታት ብነጻ ንኩባንያታትን ንውልቀሰባትን ተዋሂቦም እዮም።
The Recognition
About the ናይ ሓጺን ሽልማት A' Design Award
Blessing Gifts ናይ በረኸት ፖስጣ ናይ ሓጺን ሽልማት A' Design Award ዝዓወተ እዩ፣ ካብ ጽቡቕ ዝተዳለዉ ፍጥረታት ዝጽበዩ ሞያውን ኢንዱስትሪኣውን ጠለባት ንዝመላኡ ጽቡቓት ዲዛይናት ዝወሃብ ክቡር ኣፍልጦ። ዘዓወቱ ሓጺን ዓቢ ክእለት፣ ልዑል ፍሉይነት፣ ክኢላዊ ርድኢትን ፈጠራዊ ዓቕምን ፈጣርዮም የርእዩ። Blessing Gifts ናይ በረኸት ፖስጣ ብብዙሕ ዝተመነየ፣ ዝደነቐን ዝፈተዎን፣ ተግባራውን ሓድሽን ፍጥረት ክኾን ይጽበ። እዚ ዝዓወተ ዲዛይን ናይ ሓጺን ሽልማት A' Design Award ንዝበለጹ ልምድታት ኢንዱስትሪ የጣምር፣ ምስ ፍልጠትን ተውህቦን ዝተኣሳሰሩ ብቑዓት ቴክኒካውያን ባህርያት ድማ ኣለዎ። Blessing Gifts ናይ በረኸት ፖስጣ ብጥንቃቐኡ ይኽበር፣ ንዓለም ዝሓሸ ቦታ ክትኸውን ዝሕግዙ ምምሕያሻት መዓርግ ህይወት ንምቕራብ ድማ ዝተዳለወ እዩ።
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- "YEAH EP" brand cartoon is a walking cloud named P. The language of Guangdong in China is Cantonese. During the Chinese New Year of the Monkey, P played the role of monkey in the form of "Monkey sai lei" in Cantonese through slogans and illustrations (such as "Don't waste new"), meaning "very good". "New Year's Eve", "Spend New Year" and "Happy New Year." We call on people to join the pleasant "Simon Monkey" environmental protection during the New Year and enjoy an eco-friendly life.
- Dimensions & Packaging
- DIMENSION:85mmX1mmX165mm
- Tags
- Environmental, protection charity, Chinese New Year, Monkey, Blessing envelope, New Year's money
- Production Technology
- Green paper
- Design Challenge
- Turning a cloud cartoon into a monkey is a challenge, which involves finding the facial features and expressions of the monkey.
- Research
- Starting from the development status of red envelopes, based on the design theory of red envelopes, with redesign as the main means, combined with Guangdong characteristics and festival customs, red envelopes were redesigned. From the perspective of color, material and pattern. In order to better reflect the charm and connotation of Lingnan culture, the traditional elements of Lingnan have been improved in form and their connotation has been sublimated. The combination of exploration and the design of red envelopes can present a variety of colors for everyone. Guide profits to the end.
- Inspiration
- New Year's Day is a sealed design packaging, which uses various elements of traditional China to carry out packaging in an innovative and modern way. Red envelopes are used to convey blessings and environmental protection views.
- Project Duration
- January 2016 guangzhou, China
- Operation Flow
- The New Year's Eve of the Monkey is a sealed design package, specially tailored for environmentalists, and shows a different environmental attitude from SHOW. Use advertising life to warn everyone to pay attention to environmental protection during the New Year, everyone responsible thinking and publicity. In terms of communication, Monkey Monkey Group distributes it free of charge to enterprises and individuals, and promotes it through Guangdong's famous environmental education platform "Guangdong Environmental Protection and Guangdong Fashion", calling on everyone to raise environmental awareness and understand the importance. Environmental protection.
- Team Members
- Weiquan Long/Yan Li
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