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Paranormal Çakyr Gaplamasy by Estudio Maba

Paranormal Çakyr Gaplamasy by Estudio Maba is a highly esteemed winner of the very prestigious 2020 A' Design Award Altyn Baýragy in Gaplama Dizaýny Competition Category.


AltynGaplama· 2020

Paranormal Çakyr Gaplamasy

by Estudio Maba

Client: Bodegas Baron

A' Design Award Altyn Baýragy Winner in Gaplama Category

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The Design

About Paranormal Çakyr Gaplamasy

Paranormal — Bordeaux we Burgundiýa çüýşelerinde hödürlenýän çakyrlar maşgalasy üçin döredilen gaplama dizaýnydyr. Grafiki tema geň we düşündirip bolmaýan hadysalara esaslanyp, syrlylyk we ironiýa bilen işlenendir. Jikme-jik sanly nagyşlar könе alhimiýa kitaplaryny we gadymy golýazmalary ýada salýar. Şriftler el bilen çap edilen ýaly, könelen we takyk bolmadyk görnüşde çekilendir. Her bir etiketka ýokary relýefli, möhürleme we lak çyzyklary bilen pagta kagyzyndan ýasalandyr. Dizaýn uzak wagtlap ulanylmak we her bir hasyl ýyly ýa-da üzüm görnüşi üçin täze hekaýalara mümkinçilik bermek maksady bilen döredilendir.

The Recognition

About the A' Design Award Altyn Baýragy

Paranormal Çakyr Gaplamasy A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Paranormal Çakyr Gaplamasy deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Paranormal Çakyr Gaplamasy güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This unique collection of wine bottles represents a magical vision of the phenomena that surround it. Paranormal is a name full of personality, which leads to a unique ideology of strange and amazing phenomena. The graphic based on an ancient graphic universe, in which culture was filled with myths and was collected in mystical books, in delicious visual narratives.
Dimensions & Packaging
Bordeaux and Burgundy Bottles
Tags
wine, bottle, design,
Production Technology
Cotton paper label with high relief, stamping and varnish strokes.
Design Challenge
The selection of the different phenomena, with an ironic touch to get the mystery a sufficient level but at the same time attractive has been one of the great challenges of work. The illustrations in digital engraving, for an appropriate reduction and perfect fit of the shadows has been another difficulty to overcome in the final project.
Research
From the beginning I wanted to build a timeless brand The name already gave enough personality to the project, with a powerful and disturbing theme. A lasting design has been the result, to also allow the expansion of the stories told see each vintage or new wine varietal.
Inspiration
From the books of alchemy to old codices, the style of the most precious engravings has been the inspiration for this design, in which even the typefaces are worked with an aged and imprecise aspect, of manual printing.
Project Duration
Murcia, Spain, January to September 2019
Operation Flow
The search for surprise and timeless elegance were the objective of the project, full of anecdotes and phenomena that made it more special and interesting. A classic but renewed wine, for a sophisticated interaction and full of irony at the same time.
Patents
Bodegas Baron
Team Members
Creative Direction: Miguel angel del Baño and Beatriz Suarez
Design: Miguel angel del Baño
Illustrator: Miguel Angel González and Borja Torres
Image Credits
Estudio Maba

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