The Mask That Ate The Virus Wirusy Ýok Ediji Maska by Birger Linke

The Mask That Ate The Virus Wirusy Ýok Ediji Maska by Birger Linke is a highly esteemed winner of the very prestigious 2021 A' Design Award Kümüş Baýragy in Gaplama Dizaýny Competition Category.

KümüşGaplama· 2021

The Mask That Ate The Virus Wirusy Ýok Ediji Maska

by Birger Linke

Client: Birger Linke Design

A' Design Award Kümüş Baýragy Winner in Gaplama Category

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Verified Award Winner

Verify Award Status for #107497

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Colors

The Design

About The Mask That Ate The Virus Wirusy Ýok Ediji Maska

Şweýsariýanyň Livinguard biotehnologiýa kompaniýasy gaýtadan ulanylýan maskalar üçin bakteriýalary, kömelekleri we wiruslary (şol sanda Covid 19) degen badyna işjeňsizlendirýän hem-de ýok edýän dokma önümini işläp taýýarlady. Bu pikir gaplamada janlandyrylýar: maska sterilizlenen gapda gelýär. Berkidilen plastik zolagy ýokary we aşak süýşürilende, wirusyň şekili janlanýar we bu prosesde onuň iýilýändigini görkezýär, kyn günlerde örän zerur bolan degişme öwşünini goşýar. Maşgala agzalarynyň maskalarynyň garyşmagynyň, şeýlelikde çapraz hapalanmagynyň öňüni almak üçin, her maskany şahsylaşdyrmak maksady bilen dürli reňkli sazlaýyş gysgyçlary aýratyn gapda gelýär.

The Recognition

About the A' Design Award Kümüş Baýragy

The Mask That Ate The Virus Wirusy Ýok Ediji Maska A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. The Mask That Ate The Virus Wirusy Ýok Ediji Maska ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. The Mask That Ate The Virus Wirusy Ýok Ediji Maska köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A patented, specially treated textile is used for these reusable masks, that eliminates viruses, bacteria and fungi upon impact (incl. Covid 19).
Dimensions & Packaging: Width 220 x Depth 22 x Height 220
Tags: Mask, virus-eliminating, Covid 19, Coronavirus, Livinguard
Production Technology: Livinguard treated textile, styrofoam, EVA
Design Challenge: Finding the right materials and printing technology that would allow for a highly accurate production needed for the animation to work.
Research: To bring the virus-eliminating process to life in the packaging, we made use of a century old technique: Moiré Animation – creating an optical illusion of animated frames, with the graphic depiction of a virus getting 'eaten' in the process.
Inspiration: Swiss biotech company Livinguard developed a textile for reusable masks that inactivates bacteria, fungi, and viruses (incl. Covid 19) upon impact.

The product idea is brought to life in the packaging:
The mask comes in a sterile package. An attached plastic strip animates – when slid up and down – a virus that is getting eaten in the process, adding some urgently needed humor in desperate days.
Project Duration: The product was launched in May 2020. Up to date 5 Million masks were produced. Market: China/Worldwide
Operation Flow: The task was to communicate a new, unique product advantage to the consumer via the packaging: that a simple textile can provide protection, every single day.
Patents: Livinguard patented, treated textile
Team Members: Birger Linke
Image Credits: Photography: Chiara Ye Photography