Display Of Guilin Scenery Diş Pastasy Gaplamasy by LongSheng Zhong is a highly esteemed winner of the very prestigious 2021 A' Design Award Demir Baýragy in Gaplama Dizaýny Competition Category.
DemirGaplama· 2021
Display Of Guilin Scenery Diş Pastasy Gaplamasy
Client: Guilin Sanjin Group Co., Ltd.
A' Design Award Demir Baýragy Winner in Gaplama Category
- 13,623
- Verified Award Winner
- Verify Award Status for #110995
The Design
About Display Of Guilin Scenery Diş Pastasy Gaplamasy
"Guilin Görnüşleriniň Beýany" Hytaýyň Guilin şäherinde ýerleşýän bir marka üçin döredilen diş pastasy gaplamasydyr. Önümiň gelip çykyşyny we tebigy häsiýetini görkezmek maksady bilen, iki sany ýerli landşaft – Li derýasy we Longsheng basgançakly meýdanlary – asyl hytaý surat çekmek stilinde şekillendirilipdir. Daşky gap 350 gram agramly, mat laminirlenen we şeffaf ultramelewşe örtükli ak kartondan ýasalandyr. Turba bolsa plastmassa we alýumin gatlaklaryny birleşdirýär. Bu dizaýn diňe funksiýa üns bermän, eýsem köp sarp edijilere tanyş bolan tebigy görnüşler bilen görnükli baglanyşyk döretmegi maksat edinýär.
The Recognition
About the A' Design Award Demir Baýragy
Display Of Guilin Scenery Diş Pastasy Gaplamasy A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Display Of Guilin Scenery Diş Pastasy Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Display Of Guilin Scenery Diş Pastasy Gaplamasy jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In order to reflect the uniqueness of the product, two unique landscapes of the birthplace of the brand are used, and the birthplace is described with traditional Chinese painting style, which shows the origin of the product and the pure nature of the product.
- Dimensions & Packaging
- Outer box,45mm*35mm*190mm
tube,94mm*146mm - Tags
- Emotional resonance, uniqueness, product origin, Guilin scenery
- Production Technology
- Outer box,350g white cardboard paper,matt lamination, transparent UV coating.
Tube,PEX,AL,PEX - Design Challenge
- Toothpaste is a necessity in the market and is used almost every day. There are many toothpaste brands on the market. It is difficult for our products to reflect uniqueness. This requires us to discover the various attributes of the product, such as efficacy, appearance, origin, and Packaging materials and craftsmanship.
- Research
- Customers’ current product packaging is basically a traditional packaging form, which is no different from the packaging on the market. They emphasize efficacy and function.There is a series of products with two varieties, namely whitening and anti-inflammatory. My inspiration came from two famous local landscapes in Guilin, the Li River and the terraces. They are a good representative of Guilin in Guangxi, China. You can think of the scenery of Guilin when you see the packaging, and you can also think of Guilin, a famous enterprise Sanjin.
- Inspiration
- The creative inspiration comes from the landscape of Guilin and the terraced fields of Longsheng, showing the landscape of Guilin, Guangxi
Beautiful natural scenery. - Project Duration
- April 22, 2020 to May 12, 2020.
- Operation Flow
- Currently, toothpastes on the market provide consumers with effective publicity, such as whitening and anti-inflammatory. We hope that there are other ways to provide consumers with choices. Emotional marketing is a good choice. China’s 20 yuan coin is familiar to everyone. On the back is the scenery of Guangxi and Guilin. Our customers and products are all Guangxi. In Guilin, we hope that the products can be connected with the scenery on the money, and give consumers familiarity and trust.
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