Backbone Branding tarapyndan Kum-Kum Suw Gaplamak

Backbone Branding tarapyndan döredilen Kum-Kum Suw Gaplamak dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.

AltynGaplama· 2021

Kum-Kum Suw Gaplamak

dizaýner: Backbone Branding

Müşderi: Backbone Branding

Gaplama Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Kum-Kum Suw Gaplamak hakynda

Çüýşäniň dört tarapynda simmetrik damjalary bar, ikisi ýokary tarapa, ikisi aşak tarapa, dinamiki esasda suw görnüşini emele getirýär. Bellik we logotip barada aýdylanda bolsa, “Backbone Branding” etiketkada suwuň aýdyňlygyny we plastikligini görkezýän bellik we doldurylan çüýşäniň kombinasiýasyny döretdi. Yzky etiketkanyň gök reňki çüýşe bilen sazlaşykly garyşýar we suwuklygyň üsti bilen ýagtylygyň döwülmegi netijesinde çüýşäni görünýär we açyk bellikdäki markanyň ak nyşany gök reňk sebäpli ýüze çykýar. yzky bellik.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Kum-Kum Suw Gaplamak A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Kum-Kum Suw Gaplamak deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Kum-Kum Suw Gaplamak güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The uniqueness of the project lies in the fact that it is difficult to figure out where the structure of the bottle has started and where it has ended.
The structure, design, selected colors, transparency, label, and logo - all form a solid entity with the water inside.
When rotated the bottle transforms into a drop of water in movement.
Ölçegler we Gaplama: Width 65mm x Depth 55mm x Height 320mm
Bellikler: water, transparency, minimalism, structure, packaging, design, dynamics
Önümçilik Tehnologiýasy: PET bottle
Transparent label
Dizaýn Kynçylygy: Our goal was to showcase the characteristics of water and make them emerge through our design. It needed to be different and stand out from the other brands.
The technology for this new structural design manufacturing is new in Armenia. Initially, the bottle is not cylindrical, its design has a shape similar to a rectangular prism with a droplet-like shape inside it. Whenever we created the design, it faced some difficulties in printing houses and we were compelled to change it 2 times, after which the printing house ordered a new printing machine to be able to get the result according to the design.
Gözleg: Many experiments have been conducted to make this plastic bottle reflect the characteristics of water and make them emerge through our design. The structure of the bottle has been created per consequence of observation of the water in its dynamic state: its movement has become the structure of our bottle.
The label and logo, are designed in order to help show the transparency and plasticity of the water in its dynamics.
Ylham: The inspiration was drawn from the unique attributes of water, from its transparency to minimalism and its appearance as a droplet when it is in a dynamic state.
Therefore, the form of the falling water droplet was incorporated into the design of the bottle, giving the whole structure a dynamic shape.
Taslama Dowamlylygy: The project started in September 2019 in Yerevan, Armenia, and finished in February 2019.
Iş Akymy: It breaks the all-known stereotypes of the water bottle and gives tribute to the water by being the simulation of the form and transparency of the water.
Topar Agzalary: Creative Director: Stepan Azaryan
Designer: Mariam Stepanyan
Content Writer: Grace Jerejian
Video Maker: Levon Manukyan
Video Editor: Levmotion
Surat Awtorlary: All photo credits to Backbone Branding
Video Credits: Levon Manukyan, Kum-Kum, 2019
Video Editor: Levmotion