Sunhwa Lee and Wenyuan Chen tarapyndan Constellation Çakmak Gaplamasy

Sunhwa Lee and Wenyuan Chen tarapyndan döredilen Constellation Çakmak Gaplamasy dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2021 A' Design Award Altyn Baýragy baýragynyň abraýly ýeňijisidir.

AltynGaplama· 2021

Constellation Çakmak Gaplamasy

dizaýner: Sunhwa Lee and Wenyuan Chen

Müşderi: Zippo (China) Outdoor Products Co., Ltd.

Gaplama Kategoriýasynda A' Design Award Altyn Baýragy Ýeňijisi

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Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Constellation Çakmak Gaplamasy hakynda

Constellation, kolleksiýa çakmaklary üçin çäkli tiražly gaplama dizaýnydyr. Gaplamanyň ýüzündäki kiçijik nokatlar arkaly yşyklanýar we yşyklar birin-birin ýakylyp, dürli zodiak alamatlaryny emele getirip bilýär. Effektiň ahyrynda yşyklar ýuwaş-ýuwaşdan ýanyp-öçýär. Yşyk effekti USB kabeli bilen zarýad berilýär we doly zarýadlanandan soň on iki sagat işleýär. Çakmaklar içki gaplama magnitler arkaly berkidilýär, şonuň üçin gutyny sergi görnüşinde hem ulanmak bolýar. Arka tarapyndaky gizlin üçburç taýajyk açylyp, gaplamanyň dik durmagyny üpjün edýär. Esasy ulanylan material kagyzdyr.

Ykrar etme

A' Design Award Altyn Baýragy hakynda

Constellation Çakmak Gaplamasy A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Constellation Çakmak Gaplamasy deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Constellation Çakmak Gaplamasy güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The packaging engages the user by lighting up. It is turned on, one by one and is connected together to create different zodiac signs. It enhances the esthetic aspect of the packaging and highlights the concept in a unique way. The lighters can be directly placed on top of the inner packaging as magnets are attached underneath. Moreover, the packaging can be used as a display tool - the user can make it stand by pulling out a triangular bar which is hidden on the back side of the packaging.
Ölçegler we Gaplama: Outbox size: 435x435x123mm
Inner plate size: 365x75mm
Bellikler: Zippo, lighter, packaging, packaging design, innovative, inspiring
Önümçilik Tehnologiýasy: The company always considers sustainability when it comes to deciding packaging materials. Predominately paper was used to create the packaging.
Dizaýn Kynçylygy: To achieve the light effect, the team collaborated with several engineers for more than two months. They helped the team develop and establish a new light program, according to the design specifically. As the effect was not exist previously, it was the most challenging part of the project, according to the designer. After several trials, the team were able to install the effect and successfully attached it in the packaging.
Gözleg: Based on the team's market research as well as target audience analysis, the team were able to complete a deep dive into market potential.

As the lighter products in the packaging are under high-end product line of Zippo, it was crucial to appeal Zippo enthusiasts and loyal consumers who regularly collect the brand's products.
Ylham: The each constellation lighter was designed based on different zodiac signs. It aims to appeal to Zippo enthusiastic - provide a comprehensive collection to them, the packaging was exclusively developed as a limited edition with only a hundred units produced.
The overall shape of the inner packaging was inspired by a spaceship and the surface was designed with a simple and abstract image which represents beautiful stars at night.
Taslama Dowamlylygy: The project started in April 2020 and launched in February 2021 in China.
Iş Akymy: The light effect shines through the small dots on the surface of the packaging. At the end of the effect, the lights are slowly breathing. The effect is rechargeable with an enveloped USB cable and it lasts for twelve hours once it is fully charged. Also, the effect can be easily turned on and off by pressing a switch, which is installed in the packaging - it was designed with a consideration of the cost and energy efficiency.
Patentler: Registrant's name: ZIPPO MANUFACTURING COMPANY
Trademark No.347274

The trademark under Reg. No. 347274 in Class 34 has been approved for renewal. The valid period of registration is extended to April 29, 2029.
Topar Agzalary: Senior Communication Designer: SunHwa Lee
Senior Product Innovation Manager: WenYuan Chen