Mountain Tea Çaý gaplamasy by Xianfeng Wu

Mountain Tea Çaý gaplamasy by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 A' Design Award Kümüş Baýragy in Gaplama Dizaýny Competition Category.

KümüşGaplama· 2021

Mountain Tea Çaý gaplamasy

by Xianfeng Wu

A' Design Award Kümüş Baýragy Winner in Gaplama Category

22,761

Verified Award Winner

Verify Award Status for #123305

View at A' Design Award Press Release Award Badge

Colors

The Design

About Mountain Tea Çaý gaplamasy

Mountain Tea gysylan çaý keksleri üçin gaplama dizaýnydyr. Her çaý keksi süýji ýaly saralyp, çaýy ulanmagy aňsatlaşdyrýar we oňa döwrebap görnüş berýär. Gaplama daşky gurşawa zyýansyz elde ýasalan kagyzy ulanyp, köneki gaplama görnüşine täzeçe eýerýär. Dizaýn tekjede birleşdirilip bir bitewi surat emele getirip bilýän dört garaşsyz gaplamany öz içine alýar. Suratlandyrmada Hytaýyň Ýunnan welaýatynyň Sişuangbanna sebitindäki çaý ösdürilip ýetişdirilýän ýerlerdäki çaý ýapraklary, çaý agaçlary we seýrek haýwanlar görkezilýär. Gaplamanyň ölçegleri 280-e 205-e 70 millimetrdir.

The Recognition

About the A' Design Award Kümüş Baýragy

Mountain Tea Çaý gaplamasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Mountain Tea Çaý gaplamasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Mountain Tea Çaý gaplamasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Different from traditional Chinese tea packaging, tea cake is wrapped like candy, which is more convenient in use and fashionable in vision.
Dimensions & Packaging: 280mmX205mmX70mm
Tags: Tea packaging, tea cakes, original, environmentally friendly, tea tree
Production Technology: Tea cake is wrapped with environmental protection hand-made paper, and then superimposed together, which is the inheritance of the ancient packaging form and an innovation.
Design Challenge: In the process of product proofing and production, there are also many obstacles, because some of them are completed by hand, and there are some difficulties in the assembly process. Through close communication with the manufacturer in the later stage, the final product can be perfectly presented, and the market feedback is good.
Research: In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
Inspiration: This tea is produced in Xishuangbanna, an ethnic minority region in Yunan Province of China. Xishuangbanna is Chinese only tropical rain forest nature reserve, with favorable natural ecological preservation and various rare animals and plants. Xishuangbanna is renowned for tea both in China and abroad.
Looking at the tea leaf on the external packing, people feel a moving original scene, where local representative rare animals are in thearborescens tree, vivid and natural.
Project Duration: The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
Operation Flow: Four independent packaging, can be combined into a complete picture, product shelf display effect is outstanding, also reflects the growth of this tea regional cultural background.
Team Members: Wu Xianfeng