Fly By Jing Iýmit Önümi Gaplamasy by Fly By Jing

Fly By Jing Iýmit Önümi Gaplamasy by Fly By Jing is a highly esteemed winner of the very prestigious 2022 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.

BürünçGaplama· 2022

Fly By Jing Iýmit Önümi Gaplamasy

by Fly By Jing

Client: Fly By Jing

A' Design Award Bürünç Baýragy Winner in Gaplama Category

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Verified Award Winner

Verify Award Status for #130534

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Colors

The Design

About Fly By Jing Iýmit Önümi Gaplamasy

Fly By Jing aýna gapda satylýan Sişuan burç krisp sousy üçin gaplama dizaýnydyr. Dizaýn däp-dessurlere esaslanýar we adamlaryň häzirki döwürde iýmitlenýän usulyna görä şekillendirilendir. Täsirli reňk palitrasy we göni aýtylýan äheň bu gaplamany bazardaky beýleki souslardan tapawutlandyrýar. Etiketkada çap edilen uzyn sözlemler markany suratlandyrýar we ony okyjy üçin düşnükli edip beýan edýär. Dizaýn, Çengdu şäheriniň we onuň kiçi ýerli naharhanalarynyň tagamlaryndan ylham alýan markanyň gymmatlyklaryny we maksadyny özünde jemleýär.

The Recognition

About the A' Design Award Bürünç Baýragy

Fly By Jing Iýmit Önümi Gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Fly By Jing Iýmit Önümi Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Fly By Jing Iýmit Önümi Gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Rooted in tradition but made for the way we eat today, Fly By Jing doesn’t conform to anyone else’s notions of value, taste, and tradition - and neither does the design. The packaging's boldness is incomparable to any other sauce on the market. Its elements, such as run-on sentences breaking down the brand, the unapologetic tone, and the striking color palette, all reflect Fly By Jing's values and purpose.
Dimensions & Packaging: W 6mm x D 6mm x H 8.5mm, glass jar
Tags: Food, condiment, sauce, packaging, spicy, chili crisp, Sichuan, Chinese
Inspiration: The rebrand of FBJ was aligned with the "rebrand" of its founder, Jing. She founded Fly By Jing in 2018, inspired by the flavors of her hometown Chengdu and its popular ‘fly restaurants’ - soulful hole-in-the-wall eateries so good they attract diners like flies. Her journey in food has taken her from the streets of Chengdu to cities all over the world. Fly By Jing is the product of a journey of discovery and coming home to self.
Team Members: Founder: Jing Gao
Head of Brand: Jazlyn Patricio-Archer
Designers: DayJob Agency
Image Credits: All images / Photographer / Maria Be

Read the Press Release