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Pet Pet Brend önümleri by Antonia Skaraki

Pet Pet Brend önümleri by Antonia Skaraki is a highly esteemed winner of the very prestigious 2023 A' Design Award Kümüş Baýragy in Gaplama Dizaýny Competition Category.


KümüşGaplama· 2023

Pet Pet Brend önümleri

by Antonia Skaraki

Client: Pet Pet

A' Design Award Kümüş Baýragy Winner in Gaplama Category

Colors

The Design

About Pet Pet Brend önümleri

Her bir adam we her bir öý haýwanynyň öz şahsyýeti, özboluşly elementleri we aýratynlyklary bar. Her bir öý haýwanynyň öz häsiýeti, häsiýet aýratynlyklary, duýgulary we zerurlyklarary bar. Ýakymly pop ruhuýaty, arassa çyzgylar, şekiller, dizaýnlar we infografikalar bilen bu dizaýn söýgä doly gatnaşygyň yzyny döretdi. Duýgular dizaýny pursatyň beýanyny berkitmäge we onuň yzyny, kimligini döretmäge iterdi. Dizaýn pop art nukdaýnazaryndan hereket edýär, sebäbi sadelik hem onuň aýratynlygydyr.

The Recognition

About the A' Design Award Kümüş Baýragy

Pet Pet Brend önümleri A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Pet Pet Brend önümleri ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Pet Pet Brend önümleri köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
With a pleasant pop mood, clean lines, shapes, designs, and infographics, the design team made the imprint of a relationship full of love. Emotions led them to immobilize the expression of a moment and create its imprint, its identity. The design moves in terms of pop art, because simplicity was also the design signature.
Dimensions & Packaging
Plastic doypack Width 140mm x depth 60mm x Height 210mm
Tags
Rebranding, packaging design, packaging, pets
Production Technology
The materials use for the packaging are plastic doypacks.
Design Challenge
The hardest part of our creative procedure was to find a way to print with the least colors possible for any given product code and achive a variety of products with distinct differences between them.
Research
For this project there was no research.
Inspiration
The design team heard melodies everywhere, but the melody they loved more than any other, was the bark of a dog. It accompanied the team, entertained them, gave them so much joy. The sound of a dear friend. So powerful and with so much love, that they wanted to give him his own note, his own signature, his identity!
Project Duration
The project started in September 2021 in Athens and finished in December 2021 in Athens, and was for sale in pet stores and super markets in February 2022.
Operation Flow
After the brands packaging redesign the new packages had a better optical impact to the clients.
Team Members
Creative Director - Antonia Skaraki
Art Director - Valia Alousi
Image Credits
Image #1: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #2: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #3: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #4: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)
Image #5: Photographer Andreas Deskas / Valia Alousi / Valia Alousi (Art Director)

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