Sanat Wizual Şahsyýet Dizaýny by Tamer El-Menyawi

Sanat Wizual Şahsyýet Dizaýny by Tamer El-Menyawi is a highly esteemed winner of the very prestigious 2024 A' Design Award Demir Baýragy in Grafika, Illýustrasiýa we Wizual Aragatnaşyk Dizaýny Competition Category.

DemirGrafika· 2024

Sanat Wizual Şahsyýet Dizaýny

by Tamer El-Menyawi

Client: Tamer El-Menyawi

A' Design Award Demir Baýragy Winner in Grafika Category

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Verified Award Winner

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Colors

The Design

About Sanat Wizual Şahsyýet Dizaýny

"Sanat" – interýer dizaýny we bezeg kompaniýasy üçin döredilen wizual şahsyýetdir. Dizaýn minimalizme we abstraksiýa esaslanýar. Ýönekeý çyzyklar döwrebap görnüşde "S" harpyny emele getirýär. Bu çyzyklaryň proporsiýalaryna altyn gatnaşyk ýol görkezýär. Şahsyýetiň dowamynda bir öwüşgin dürli tonlarda ulanylýar. Ýönekeýleşdirilen forma kompaniýanyň mesajyny anyk we göni ýagdaýda ýetirmek maksady bilen döredildi. Şahsyýet kompaniýanyň garaýşyny we dizaýn çemeleşmesini şöhlelendirýär. Taslama 2020-nji ýylyň fewral aýynda takmynan iki hepdede tamamlandy.

The Recognition

About the A' Design Award Demir Baýragy

Sanat Wizual Şahsyýet Dizaýny A' Design Award Demir Baýragynyň ýeňijisidir; bu gowy dizaýn edilen eserlerden garaşylýan hünär we senagat talaplaryny kanagatlandyrýan gowy dizaýnlara berilýän abraýly ykrarnamadyr. Demir ýeňijileri döredijileriniň uly başarnygyny, ýokary ugurlaşygyny, hünärmen düşünjesini we döredijilik ukybyny görkezýär. Sanat Wizual Şahsyýet Dizaýny uly baha berilýän, haýran galynýan we söýülýän, amaly we täzelikçi eser bolmagy garaşylýar. A' Design Award Demir Baýragyny gazanan bu dizaýn pudagyň iň oňat tejribelerini birleşdirýär we bilim we zehin bilen baglanyşykly ukyply tehniki aýratynlyklara eýedir. Sanat Wizual Şahsyýet Dizaýny jikme-jikligi üçin hormatlanylýar we dünýäni has gowy ýere öwürmäge kömek edýän ýaşaýyş hilini gowulandyrýan zatlary hödürlemek üçin dizaýn edilendir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design was based on minimalism and abstraction, using lines that form the letter s in a minimal and modern way that reflects the company’s vision and approach to design.
Dimensions & Packaging: The creative conception drew inspiration from a myriad of tones within a singular hue, embodying a deliberate and artistic strategy employed in crafting the visual identity.
Tags: Minimal, Creative, Visual Identity, Interior Design, Logo
Production Technology: This design was implemented through a minimalist approach with the golden ratio to form the letter S through simple lines.
Design Challenge: The toughest part of creating the brand identity was finding the right balance between artistic expression and professional minimalism. As someone who leans towards minimalism, it was a challenge to ensure that the design captured the richness of interior design while keeping it simple and memorable.
Research: With my artistic and scientific background on the basics of design, the minimalism approach, and the golden ratio; The only thing left to research about this design is global and local competitors in the field of work of the company that owns the visual identity, which is the field of interior design and decoration. As usual in most of my work; Before starting the design, I conduct as detailed research as possible about competitors and the trend of similar artworks to understand the nature of the field from a technical and communication standpoint.
Inspiration: Minimalism is my artistic approach that I follow in most of my work, which converged with the vision and approach of the company’s management when we communicated and discussed the design idea. We agreed on the importance of conveying the communication message in a simple and easy way, without complications or many details.
Project Duration: This design was implemented in about two weeks, in February 2020.
Operation Flow: Minimalism in the design parts and colors, along with the use of the golden ratio, gave the desired and impressive impression to most viewers of the design, whether from the work team or from the clients of the company that has the visual identity.