Hang Zhou YiJiJ ue Chen tarapyndan HLJ Nine And Eighteen Natures of China Önüm Gaplamasy

Hang Zhou YiJiJ ue Chen tarapyndan döredilen HLJ Nine And Eighteen Natures of China Önüm Gaplamasy dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2024 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2024

HLJ Nine And Eighteen Natures of China Önüm Gaplamasy

dizaýner: Hang Zhou YiJiJ ue Chen

Müşderi: HangZhou YiJiJueChen Brand & Marketing Service Lmt. Co.

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

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Dizaýn

HLJ Nine And Eighteen Natures of China Önüm Gaplamasy hakynda

HLJ Hytaýyň Dokuz we On Sekiz Tebigaty — Heilongjiang sebitiniň ösümlik we haýwan ekstraktlaryna esaslanýan saglyk önümleri üçin gaplama tapgyrydyr. Gaplamada simwoliki reňkler, adaty çotga hatdatlygy we yzygiderli grafiki stil ulanylyp, her bir çig mal göni we düşnükli görnüşde görkezilýär. Gutular berk kartondan ýasalyp, tekstiň we grafikleriň dokumasyny güýçlendirýän mat laminasiýa we relýef (embossing) bilen timarlanandyr. Saýlanan setirlerde folga bilen möhürleme goşulandyr. Bu tapgyr her bir önümiň tanalmagyny saklamak bilen birlikde, umumy wizual şahsyýeti hem gorap saklaýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

HLJ Nine And Eighteen Natures of China Önüm Gaplamasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. HLJ Nine And Eighteen Natures of China Önüm Gaplamasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. HLJ Nine And Eighteen Natures of China Önüm Gaplamasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The HLJ Nine & Eighteen Natures of China, originating from the Heilongjiang region, is a rare specialty known for its vast forests and snow-covered wilderness. The packaging design of this series is intended to render the product through intuitive patterns and design symbols. This approach not only creates a distinctive visual memory but also establishes a connection with the valuable raw materials.
Ölçegler we Gaplama: Hufu wine: 300mmx320mmx55mm
Bear bile powder: 330mmx310mmx60mm
Antler slice: 330mmx310mmx60mm
Golden clam: 330mmx310mmx60mm
Bellikler: Packaging, Series, health products, nutrition, brand
Önümçilik Tehnologiýasy: The boxes are crafted from sturdy cardboard material and have been subjected to processes like matte lamination and embossing, in order to enhance the perceived levels of surface texts and graphics. In certain product lines, the packaging surface is further ornamented with foil stamping to accent the precious properties of the raw materials.
Dizaýn Kynçylygy: During the design process, the primary concern was how to guarantee a consistent exhibition of all the products. Making a trade-off between consistency and individuality was of utmost importance. Hundreds of packaging styles were experimented and evaluated, finalizing an approach that accents the product itself, integrates cultural elements, and explores diverse patterns and symbolic colors.
Gözleg: By capitalizing on visually appealing effects, the inherent association between the product and culture can be reproduced, accenting the product's value information. The use of traditional brush calligraphy font serves as a vital symbol of oriental flavor and visual coherence.
Ylham: Unlike other products, the most appealing point of promoting these health products is precious plant and animal extracts. Therefore, the packaging design aims to effectively communicate the characteristics of these raw materials to the users in a quick and intuitive manner. To make this happen, visual effects such as symbolic colors, typography, and a consistent style of product graphics are used, thereby ensuring a cohesive and uniform look across the entire product range.
Taslama Dowamlylygy: The project kicked off in March 2023 in Heilongjiang, wrapped in in Hangzhou by June 2023, and exhibited in September 2023 in Harbin and Guangzhou.
Iş Akymy: These processes cover various stages, including design production, printing processing, die-cutting, folding, and bonding. In these stages, the key steps involve design validation, printing quality inspection, die-cutting precision adjustment, folding angle control, and bonding firmness inspection. Ultimately, a range of finished packaging products is obtained.
Topar Agzalary: TianLong Li，JunJie Qiu，Yu Xie，Lizley Ye，JianLong Liu