Arman Auzhanov tarapyndan Luna Alpina Gaplama

Arman Auzhanov tarapyndan döredilen Luna Alpina Gaplama dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2025 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2025

Luna Alpina Gaplama

dizaýner: Arman Auzhanov

Müşderi: Eurasia Elite

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

29,600

Tassyklanan Baýrak Ýeňijisi

#163103 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Luna Alpina Gaplama hakynda

Gazagystanly dizaýner Arman Auzhanov, premium segment üçin doly arak taslamasyny döretdi. Ol döwrebap tehnologiýa materiallaryna esaslanýan aýdyň semantik kod hökmünde Aýyň we Kosmosyň şekillerini ulandy. Pozisiýa iki esasy artykmaçlyga esaslanýar: emosional (arak Aýyň fazalaryna laýyklykda öndürilýär) we rasional (ol Aý daşy arkaly süzülip arassalanýar). Aýratyn görnüşli çüýşede Aýyň kraterleri ýaly çuňlaşdyrylan nagyş bar. Bellik üçin ol ýyldyzly asmanyň dinamiki şekilini döredýän mikrokristallar bolan materialy we Aýyň şekili üçin Fresnel linzasyny ulandy. Futuristik sowgat gaplamasy şekili tamamlaýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Luna Alpina Gaplama A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Luna Alpina Gaplama ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Luna Alpina Gaplama köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: The name LUNA personifies the essence of premium positioning. The epithet "sky vodka" supports it. The positioning is supported by two USP: emotional - vodka is produced in accordance with the phases of the moon, and rational - it is cleaned with a moonstone.

The unique bottle is debossed by the lunar craters shape, sparkling on the shelf.

For the label we use a material making the starry sky image n dynamics, which supports the theme of space.

Futuristic gift packaging makes a mysterious image
Ölçegler we Gaplama: Bottle: 65 x 65 x 300 mm
Gift packaging: 80 x 80 x 320 mm
Bellikler: luna, moon, sky-vodka, vodka, Fresnel lens, Arman, Auzhanov, starry sky
Önümçilik Tehnologiýasy: We used various modern technologies that attract attention: deep lens Fresnel, which creates the effect of a voluminous iridescent moon, hot foil and Brail glossy varnish glowing in ultraviolet light.

The label is made of special material with a velvet effect, with millions of glittering crystals.

The personal mold for bottle, slightly tinted glass and transparent T-shape closure with black leg create a unique premium image.

Futuristic gift packaging combines matte plastic and metal.
Dizaýn Kynçylygy: Today’s vodka market is one of the most highly competitive. Almost all imaginable positions are already taken. So the most difficult task is to find a way to stand out on it.
Gözleg: Before that, there was no product on the domestic market of Kazakhstan with the potential for the world export. "Luna" vodka is created to be attractive for the Kazakhstani mentality and at the same time to contain a message understandable to foreigners.

People of generation Y (which is the most solvent both in Kazakhstan and in the world) are attracted by stories mystical and real.
Ylham: For the base of brand, we have chosen the moon as an archetypal symbol, understandable to everyone and easy to remember. It is often used in literature and art, sounds in poetry and music. Many people believe in its influence on our psychological and even physiological condition.
We decided to create the Image of the moon and the whole space using clear semantic code and innovative visual solutions based on contrast materials.
Taslama Dowamlylygy: The project started in December 2021 in Minsk and finished in December 2023 in Shymkent
Iş Akymy: The label with the glittering deep lens Fresnel looking like the moon and millions of shimmering crystals draws attention of any customer passing by the shelf and creates a desire pick up the bottle to take a closer look.
Patentler: Copyrights belong to Arman Auzhanov, 2021-2024