Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy by Jeff Wu is a highly esteemed winner of the very prestigious 2025 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.
BürünçGaplama· 2025
Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy
by Jeff Wu
A' Design Award Bürünç Baýragy Winner in Gaplama Category
- 11,578
- Verified Award Winner
- Verify Award Status for #164480
The Design
About Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy
Kitap Teksti: Grace Flow Protein Boost, ýaş fitnes muşdaklaryna gönükdirilen ýokary proteinli funksional içgi üçin çüýşe gaplama dizaýnydyr. Suwuk protein açylyp, protein poroşogy üçin zerur bolan garyşdyrmaga zerurlyk bolmazdan, birbada içilip bilner. Esasy wizual element hytaý dilindäki "sowuk" manysyny berýän alamaty latyn harplary bilen ýazylan marka ady bilen birleşdirýär, we ikisi umumy çyzyklary paýlaşýar. Çüýşäniň boýny tutawaç şeklinde ýasalandyr, we reňk tapawutlary tagamlary aňladýar. Çüýşe, çekip-üflemek galyplama usuly bilen PET-den ýasalýar, we tutuş göwrümi metal reňkli ýylylykdan gysylýan plýonka bilen örtülendir.
The Recognition
About the A' Design Award Bürünç Baýragy
Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Grace Flow Protein Boost Esasy Funksiýasy: Içgi Çüýşesiniň Gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The design extracts the brand name, where "cool" is a visual symbol representing the unique brand proposition of youth fashion. The combination of the Chinese character "Cool" and the English brand name "PICKICK" forms the main visual element, with the strokes of "Cool" and the English letter "P" co drawing. The bottle design has added a handle for the neck and color differentiation to enhance taste. The overall neck design of the bottle body has increased its recognizability.
- Dimensions & Packaging
- 1/2length：186.35mm
surface area：28725mm2
stability angle：18.67°
gravity center：69.4mm - Tags
- GraceFlow Protein Boost
- Production Technology
- Outer bottle: PET, stretch blow molded.
Bottle labeling process: Metal colored heat shrink film, fully wrapped form. - Design Challenge
- This is a new brand. How to expand the brand's popularity, how to cater to young fitness people in the packaging, how to make the packaging more attractive and functional, how to make the packaging more social, and how to let consumers share the packaging through the Internet are the problems we need to solve.
So we increase the recognition of packaging through simple opposite sex design, combine products with brand names through symbol design, and increase brand influence. - Research
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Inspiration
- For the product, this is a high protein functional beverage, mainly aimed at young fitness enthusiasts, with a unique and trendy design.
For brands, "Pinku" is a new brand. To highlight the brand name and expand its influence, the design needs to be associated with the brand. Therefore, a design combining the Chinese character "ku" in the brand name with the English brand name was extracted. - Project Duration
- The project will start in March 2024, the design will be finalized in July 2024, and the product will be launched in September 2004
- Operation Flow
- Starting from the product, it is convenient for the consumer group. In the past, protein powder was used to supplement protein after exercise. Our product is liquid protein, so it can be opened and consumed immediately to quickly replenish protein. Simultaneously combining several unique flavors is very convenient and time-saving.
- Team Members
- Jeff Wu
Juan ying Zheng
George Zhang
qiong Wu
chen Li - Image Credits
- Design agency:Beijing Perfect Point Design
Design Director：Jeff Wu
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