Una Luna Collection Şokolad Gaplamasy by Olha Takhtarova is a highly esteemed winner of the very prestigious 2025 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.
BürünçGaplama· 2025
Una Luna Collection Şokolad Gaplamasy
Client: Sot B&d
A' Design Award Bürünç Baýragy Winner in Gaplama Category
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- Verified Award Winner
- Verify Award Status for #171860
The Design
About Una Luna Collection Şokolad Gaplamasy
Una Luna şokolad kolleksiýasy üçin niýetlenen gaplama dizaýnydyr. Gutular mat gara reňkli berk kartondan ýasalýar. Altyn folga bilen basylan aý nagşy we marka ady haly çekýär, ýokary uçýan guşlar bolsa erkinligi aňladýar. Saýlama lak çekmek we gabartma usuly ýüzüne goşmaça faktura berýär, içki tarapy bolsa altyn örtük bilen bezelýär. Çap edilen tagam gollanmasy her bir şokoladyň aýratynlygyny beýan edýär, içki gap bolsa bölekleri tertipli saklaýar. Uzynlygy 180-den 300 millimetre çenli bolan üç ölçegde hödürlenýär. Maksat — şokoladlary owadan we gymmatly sowgat hökmünde görkezmekdir.
The Recognition
About the A' Design Award Bürünç Baýragy
Una Luna Collection Şokolad Gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Una Luna Collection Şokolad Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Una Luna Collection Şokolad Gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The Una Luna ("One Moon") chocolate packaging is meant to capture luxury, mystery, and grace. Inspired by the beauty of moonlit evenings, the design contrasts visually strikingly by combining a deep black matte surface with gold foil embellishments. Rising birds and the golden moon represent liberty and luxury, therefore turning every chocolate box into a sophisticated encounter. Excellent printing makes the box feel special in consumers' hands and on the shelf.
- Dimensions & Packaging
- Large Box: 300mm x 180mm x 50mm
Medium Box: 240mm x 140mm x 45mm
Small Box: 180mm x 100mm x 40mm - Tags
- chocolate candy, chocolate luxury packaging, gold, moon
- Production Technology
- Rigid cardboard with a matte black finish for elegance and durability forms the Una Luna package. Selective varnishing gives texture; gold foil stamping accentuates the moon and branding. Embossing accentuates tactile appeal and helps important features stand out. The inside gold lining improves the unboxing experience.
- Design Challenge
- Designing Una Luna's packaging proved mostly difficult in balancing luxury with brand narrative. It had to be premium and convey the moon's relationship to mystery, elegance, and retreat as well as feel good. Developing a unique design that distinguishes itself in the cutthroat confectionery industry while preserving a coherent visual identity throughout several flavors was another difficulty. The answer was to use a strong but understated color palette, apply high-end printing techniques, and make sure every variation in the collection kept its originality while also being harmonic complete. Una Luna's packaging deftly communicates both luxury appeal and an immersive brand narrative by combining innovative graphics with superior materials.
- Research
- Una Luna's packaging research concentrated on consumer psychology and how luxury aesthetics affect buying choices. Research show that black and gold color schemes are quite connected with elegance and premium quality. To improve the sensory attraction, tactile details including varnishing and embossing were also included. According to market research, the impression of gourmet chocolates depends much on packaging, hence strategic use of simple but strong design elements that express elegance and uniqueness results. These components together guarantees that Una Luna chocolates will be seen as a premium luxury.
- Inspiration
- The moon's enigmatic charm and a tranquil riverbed under a starry night sky inspire Una Luna. Like fine chocolates, the idea evokes peace, richness, and individuality. Birds flying across a golden moon symbolize freedom and transcendence, supporting the idea that Una Luna chocolates offer escape from the daily. Natural motifsin the design illustrate how the company values craftsmanship and purity.
- Project Duration
- May 2024 US - June 2024 US
- Operation Flow
- Una Luna's packaging is meant to improve user experience in all its elements. The box's robust but elegant construction offers protection while preserving an easy unpacking mechanism. While the printed taste guide provides a clear picture of the several chocolates, the gold foil-stamped moon makes a great first impression. The way the chocolates are arranged inside is painstakingly designed to offer a visually appealing and orderly appearance, so simplifying and fun the choosing procedure becomes. The high-quality materials guarantee longevity and communicate uniqueness.
- Team Members
- Olha Takhtarova
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