Iconic Designs Birinji Funksiýa: Telewizion Serial by Olivier Felix Isselin and Maxime Golay

Iconic Designs Birinji Funksiýa: Telewizion Serial by Olivier Felix Isselin and Maxime Golay is a highly esteemed winner of the very prestigious 2026 A' Design Award Bürünç Baýragy in Kino, Wideo we Animasiýa Dizaýny Competition Category.

BürünçKino· 2026

Iconic Designs Birinji Funksiýa: Telewizion Serial

by Olivier Felix Isselin and Maxime Golay

Client: MGOFI Production

A' Design Award Bürünç Baýragy Winner in Kino Category

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Verified Award Winner

Verify Award Status for #176172

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Iconic Designs Birinji Funksiýa: Telewizion Serial

Iconic Designs — forma seljermesine bagyşlanan gysga formatly telewizion serialdyr. Her bölüm ýekeje nyşana öwrülen obýekte ünsi jemläp, onuň gelip çykyşyny, gurluşyny we gündelik durmuşa täsirini öwrenýär. Dolandyrylýan kinematografik çemeleşme we minimalistik sahnalaşdyrma arkaly serial dizaýny takyklyk dersi hökmünde açyp görkezýär. Taryhy konteksti formal okaýyş bilen utgaşdyryp, ol kabul edişi düşünişe öwürýär we dizaýny sadalaşdyrman elýeterli edýär. Her yzygiderlik düýp möhüm çyzyklary, gatnaşyklary we funksiýalary tapawutlandyryp, obýektiň aýdyň okalmagyny hödürleýär.

The Recognition

About the A' Design Award Bürünç Baýragy

Iconic Designs Birinji Funksiýa: Telewizion Serial A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Iconic Designs Birinji Funksiýa: Telewizion Serial uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Iconic Designs Birinji Funksiýa: Telewizion Serial zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Iconic Designs is a short-format audiovisual series that examines iconic objects through cinematic precision and minimalist visual language. Each episode combines artistic direction with documentary rigor to reveal the logic and construction of form. The series presents design as a cultural discipline, translating observation into understanding through image, rhythm, and composition.
Dimensions & Packaging: Audiovisual series of ten episodes, each 150 seconds in duration. Filmed in native 8K resolution 7680 x 4320 px at 25 or 30 fps in 16:9 aspect ratio using a RED Monstro 8K VV camera with Angenieux optics. Captured in RAW workflow with controlled depth of field and precision motion control. Mastered in HDR10 with stereo and 5.1 spatial sound. Set constructed on a 6 m x 4 m cyclorama under calibrated 5600K lighting. Delivered in ProRes, MXF and MP4 broadcast formats for television, museum and digital distribution.
Tags: Design, Iconic Objects, Television Series, Short Format, Documentary, Minimalist, Cultural Heritage, Education, Visual Storytelling, Contemporary Culture
Production Technology: Filmed in 8K using a RED Monstro VV camera with Angenieux optics on an Atrax motion control robotic arm, enabling sub-millimetric precision and repeatable camera movements. The minimalist cyclorama isolates each object within a controlled spatial environment under calibrated 5600K lighting. Spatial sound is captured with Sennheiser microphones and processed through a unified post-production workflow for consistent high-fidelity image and sound integration.
Design Challenge: The main challenge was to translate the intellectual depth of design into a short audiovisual format without reducing its complexity. This required balancing cultural accuracy, emotional resonance, and cinematic precision. Iterative testing, motion control, and precise editing enabled this balance. The limited duration of each episode demanded absolute clarity in both image and narrative.
Research: This research explores how design culture can be communicated through short-form audiovisual language. The objective is to combine clarity, accessibility, and emotional resonance. Methods include visual analysis, expert consultation, and audience testing. Results indicate that minimalist imagery and precise narration improve comprehension and retention, supporting design as a cultural medium.
Inspiration: The project is inspired by the pervasive role of design in everyday life. Beyond aesthetics, design expresses reason, proportion, and purpose. The series reveals this underlying structure through image and sound, drawing from architecture, art, and philosophy. It transforms observation into knowledge and positions design as a fundamental cultural language.
Project Duration: The project began in January 2024 in Cannes, France, with concept development and early visual research. Filming took place in 2025 across France, including the historic Tolix factory in Autun and the robotic studio Halphastudio near Paris. Post production and mastering were completed in Dublin, Ireland, in October 2025, marking the international launch of the series.
Operation Flow: Each episode follows a three-part structure: introduction, exploration, and reflection. The host presents the object through concise narration while the camera reveals its form in continuous motion. The viewer is guided by rhythm and image rather than explicit explanation. The short format creates an immediate and intuitive engagement, leading to both emotional and intellectual understanding.
Patents: Copyrights belong to Olivier Felix Isselin and Maxime Golay, 2025.
Team Members: Olivier Felix Isselin
Maxime Golay
Image Credits: Olivier Felix Isselin
Maxime Golay