Songfengruo Ancient Tree Gara çaý gaplamasy by Jiayi Lu and Yang Xu

Songfengruo Ancient Tree Gara çaý gaplamasy by Jiayi Lu and Yang Xu is a highly esteemed winner of the very prestigious 2026 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.

BürünçGaplama· 2026

Songfengruo Ancient Tree Gara çaý gaplamasy

by Jiayi Lu and Yang Xu

Client: Songfengruo

A' Design Award Bürünç Baýragy Winner in Gaplama Category

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Verified Award Winner
Verify Award Status for #182088

View at A' Design Award Press Release Award Badge

Colors

The Design

About Songfengruo Ancient Tree Gara çaý gaplamasy

Songfengruo Ancient Tree ýokary hilli gara çaý üçin döredilen sowgat gutusydyr. Daşky gutynyň ölçegleri 240 mm x 60 mm x 240 mm bolup, her biri 65 mm x 40 mm x 150 mm ölçegli üç sany kiçi çekmäni öz içine alýar. Marka üçin arça iňňesi nyşany döredildi we çekmelerde gaýtalanýan nagyş görnüşinde ulanyldy. Reňksiz relýef çap etme usuly tekiz kagyza çuňluk goşýar. Tertipli ýerleşdirilen çekmeler hytaý eplenýän germewini ýada salýar. Goýy goňur öwüşginler hem-de çaý süýümli we dokumaly kagyz markanyň tebigata, saglyga we hile bolan ymtylyşyny beýan edýär.

The Recognition

About the A' Design Award Bürünç Baýragy

Songfengruo Ancient Tree Gara çaý gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Songfengruo Ancient Tree Gara çaý gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Songfengruo Ancient Tree Gara çaý gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Songfengruo, a brand originating from the tea-producing region of China, is rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers and extending the beauty of tea art into everyday life.
Dimensions & Packaging: Gift box size，length 240mm x width 60mm x Height 240mm, Tea box，length 65mm x width 40mm x Height 150mm.
Tags: Branding, Packaging, Tea
Production Technology: The overall color scheme of the tea packaging uses dark brown tones, and it is made with artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality".
Design Challenge: The brand's founder is deeply rooted in exploring premium tea gardens, bringing high-quality tea to tea lovers, extending the beauty of tea art into everyday life, and conveying premium tea with the intention of gift-giving. Zen-inspired tea ceremonies exude an understated artistic charm.
Research: The overall color scheme uses dark brown tones and employs artistically expressive paper to showcase the brand's pursuit of "nature, health, and quality."
Inspiration: We created a pine needle symbol that is representative of the brand and enhanced brand recognition through the use of a single element and a tiled pattern. The pine needle pattern is tiled on the three individual drawers inside, and a colorless relief printing technique enhances the expressiveness of the flat paper. When the large box is opened, the three smaller drawers are neatly arranged, also alluding to the Chinese cultural concept of a screen.
Project Duration: The project started in February 2025 in Suzhou, China and finished in May 2024 in Suzhou, China.
Operation Flow: The outer box uses a simple and elegant color scheme, with subtle use of craftsmanship to enhance its sophistication. Within this single-color system, paper with tea fiber and texture is chosen to add detail and a sense of refinement.
Patents: Copyrights belong to Songfengruo, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Yang Xu, Photographer：Jiayi Lu
Image Credits: Image #1, Image #2, Image #3, Image #4, Image #5: Photographer Jiayi Lu, 2025.