Yao Wu tarapyndan Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy

Yao Wu tarapyndan döredilen Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2026 A' Design Award Kümüş Baýragy baýragynyň abraýly ýeňijisidir.

KümüşGaplama· 2026

Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy

dizaýner: Yao Wu

Müşderi: Guizhou Jinsha Liquor Wine Cellar Co., Ltd.

Gaplama Kategoriýasynda A' Design Award Kümüş Baýragy Ýeňijisi

17,399

Tassyklanan Baýrak Ýeňijisi

#182319 üçin Baýrak Ýagdaýyny Barlaň

A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy hakynda

Mountain River and Sage – hytaý arak içgisi bolan baýjiu üçin döredilen sowgat toplumynyň gaplama dizaýnydyr. Daşky gilif mat ak çeper kagyzdan ýasalan bolup, minimalistik bürünç folga bilen basylan nagyş bilen bezelendir. Içinde dub şponly inženerlik agajyndan ýasalan kodeks görnüşli guty kitap ýaly açylýar. Içki gapak Taý dagynyň we Sary derýanyň panoramik illýustrasiýasyna öwrülip açylýar, ol dokumaly kagyzda çap edilip, üç çüýşäni we şahadatnamany gurşap alýar. Dizaýn Şandun welaýatynyň medeni geografiýasyndan ylham alýar. Minimalistik we häzirki zaman çemeleşme, alkogolly içgileriň gaplamasynda köp duş gelýän retro stiliň ornuny tutýar.

Ykrar etme

A' Design Award Kümüş Baýragy hakynda

Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy A' Design Award Kümüş Baýragynyň ýeňijisidir; bu owadan, belent we täsirli ýokary derejeli dizaýnlara berilýän adatdan daşary abraýly ykrarnamadyr. Kümüş ýeňijileri dizaýnerleriniň ajaýyp bilimini, zehinini we ýiti aňyny görkezýän aşa ýalpyldawuk we örän döredijilikli eserlerdir. Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy ajaýyp, nusgalyk, üns çekiji derejede hünärmenlikli we çuňňur täzelikçi eser bolmagy garaşylýar. A' Design Award Kümüş Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine peýda berýän we ony öňe sürýän örän üns çekiji, haýran galynýan oýlap tapyşdyr. Mountain River and Sage Baýjiu Sowgat Toplumynyň Gaplamasy köpüň gabanjyna sezewar bolýan, isleglerimizi oýarýan, oňyn duýgulary getirýän we haýranlyk we geň galmagy döredýän eserdir.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: This design is a complete ceremonial unboxing experience meticulously crafted for the high-end gifting market. Its core innovation lies in a three level narrative progression, transforming the packaging from a mere container into a spiritual and cultural journey.
Ölçegler we Gaplama: Length 300mm x Width 240mm x Height 190mm
Bellikler: Premium Gift, Baijiu Packaging, Ritualistic Design, Confucian Culture, Mount Tai,
Önümçilik Tehnologiýasy: The outer box utilizes premium matte white art paper with precision foil stamping for the minimalist bronze pattern to achieve a modern, luxurious feel. The inner codex box is constructed from lightweight, high density engineered wood with a natural oak veneer, providing a warm, tactile finish. The inner landscape panel is printed on textured museum quality paper to enhance the artistic scroll effect. Bottle labels feature a subtle relief printing technique to complement the packaging‘s refined aesthetic.
Dizaýn Kynçylygy: How to embody profound Confucian culture within minimalist modern aesthetics without falling into superficial retro styling? The design solves through three ritual layers white box establishes modern ceremony, wooden box transforms into codex form, landscape scroll triggers spiritual resonance allowing "Li" to be seen, touched, and felt in the unboxing moment.
Gözleg: This research explores how to translate the traditional Chinese cultural symbol "Li" through modern packaging language. Taking Shandong's "One Mountain, One River, One Saint" as the cultural matrix, it investigates a progressive unboxing experience from visual to tactile, from form to spirit, achieving contemporary expression of tradition in gifting scenarios.
Ylham: The inspiration is drawn from the profound cultural geography of Shandong Province, symbolized by "One Mountain , One River , and One Saint ." We sought to break away from intricate retro styling commonly found in liquor packaging. Instead, we used a minimalist and modern ritualistic approach to carry this heavy cultural heritage.
Taslama Dowamlylygy: The project started in Beijing in October 2025 and was completed in Beijing in December 2025.
Iş Akymy: Reveal The user removes the sleek white outer sleeve, revealing the wooden "codex." This act signifies moving from the public brand promise to a personal discovery.
Open Lifting the wooden cover mimics opening a treasured book. The user is greeted not just by the product, but by the texture and smell of wood, creating an intimate prelude.
Unfold: The inner lid, designed as a multi page spread, unfolds to display a panoramic illustration of Mount Tai and the Yellow River. This "landscape scroll" frames the three bottles and the certificate, elevating the extraction of the product to a moment of spiritual appreciation.
Patentler: /
Topar Agzalary: Original designer: Wu Yao , llustration designer: Zhang Yi, Illustration designer: Yang Xiaogang , Illustration designer: Li Yan, Graphic designer: Zheng Ziyang, Graphic designer: Zhao Yuehao, Graphic designer:Zhang YUchen，Graphic designer:Tan Zhen，3D Designer: Liao Hao ， Copywriting: Xu Xiaohui，Copywriting:Tang Wenhu
Surat Awtorlary: /