Fanwu Xiangyin Tea Çaý gaplamasy by Wen Liu and Bo Zheng is a highly esteemed winner of the very prestigious 2020 A' Design Award Altyn Baýragy in Gaplama Dizaýny Competition Category.
AltynGaplama· 2020
Fanwu Xiangyin Tea Çaý gaplamasy
Client: Shenzhen Oracle Creative Design Co., Ltd
A' Design Award Altyn Baýragy Winner in Gaplama Category
- 38,975
- Verified Award Winner
- Verify Award Status for #86671
The Design
About Fanwu Xiangyin Tea Çaý gaplamasy
Fanwu Xiangyin çaýy — Hytaýyň Ýunnan welaýatynyň Sişuanbanna sebitinden bolan Pu'er çaýy üçin gaplama dizaýnydyr. Illýustrasiýa pil kellesiniň şekilinde bolup, çaý baglaryny, çaý agaçlaryny, çaý ýygýanlary we Ýunnanyň haýwanlaryny birleşdirýär. Daşky guty gysylan agaç materialyndan ýasalyp, ol daşky gurşawy hapalamaýan, dargaýan we ekologiýa taýdan arassa materialdyr. Guty ýeňil we götermek üçin amatlydyr. Çaý tutawaçly metal gapda saklanýar we çaý gutarandan soň gaby gaýtadan ulanyp bolýar. Bu dizaýn adaty çaý medeniýetini häzirki zaman görnüşinde görkezýär we ekologiki aňyýetligi goldaýar.
The Recognition
About the A' Design Award Altyn Baýragy
Fanwu Xiangyin Tea Çaý gaplamasy A' Design Award Altyn Baýragynyň ýeňijisidir; bu birinji derejeli, ajaýyp we tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Altyn ýeňijileri dizaýnerleriniň alymlygyny, paýhasyny we ussatlygyny görkezýän aşa täzelikçi, uzakgörüjilikli we göz gamaşdyryjy eserlerdir. Fanwu Xiangyin Tea Çaý gaplamasy deňi-taýy ýok gymmat berýän, köp öwülýän, ugur kesgitleýän we ýadygärlik ýaly oýlap tapyş bolmagy garaşylýar. A' Design Award Altyn Baýragyny gazanan bu dizaýn sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerine uly peýda berýän we ony öňe sürýän ajaýyp, hormatly taslamadyr. Fanwu Xiangyin Tea Çaý gaplamasy güýçli isleg duýgularyny döredýär, höwesi oýarýar, döredijiligi höweslendirýär we bizi haýran edýär.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Fanwu Xiangyin Old Tree Tea is Pu'er tea from Xishuangbanna of Yunnan. The illustration is the shape of the elephant's head which combines with tea gardens, tea trees, tea leaves pickers, and animals of Yunnan. The compressive wood material for the outside box is degradable and eco-friendly. The outside box is light and convenient to carry.
- Dimensions & Packaging
- The box has a length of 14cm, a width of 14cm and a height of 26cm. The can has a diameter of 8.5cm and a height of 19cm.
- Tags
- Fanwu, Elephant, Tea, Wood chips, Old Tree
- Production Technology
- The outside box adopts a compressive wood material non-polluting, degradable and eco-friendly. The tea jar is made of metal material, can not only store tea well but can be used secondly.
- Design Challenge
- The design process was kind of troublesome because of the technical difficulty and cost. Moreover, the designers want to remind the environmental awareness of people through the design.
- Research
- Nowadays, people are more materialistic and pursue a high quality of lifestyles and spirits. Tea has been considered as a traditional Chinese drink since ancient time. And the tea culture in China is profound. Designers needed to think about how to turn a traditional tea culture into a contemporary idea.
- Inspiration
- The project is inspired by the unique geographical environment of Yunnan's production areas. The designers have used the elements of Yunnan's tea gardens, tea trees, tea pickers, and precious animals in the design. The packaging design looks like an elephant's head and presents an ecologically harmonious idea.
- Project Duration
- The project began in September 2018 in Shenzhen, China, and was completed in November 2018 in Shenzhen, China.
- Operation Flow
- The use of eco-friendly wood material for the outside box is non-polluting and degradable; The portable handle design for the tea jar is easy to carry.
- Team Members
- Designer: Wen Liu
Designer: Bo Zheng
Designer: Weijie Kang - Image Credits
- Image #1: Creator Wen Liu, Fanwu Xiangyin Tea, 2018
Image #1: Creator Bo Zheng, Fanwu Xiangyin Tea, 2018
Image #1: Creator Weijie Kang, Fanwu Xiangyin Tea, 2018
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