San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy by Wen Liu and Xianwen Wu is a highly esteemed winner of the very prestigious 2020 A' Design Award Platina Baýragy in Gaplama Dizaýny Competition Category.
PlatinaGaplama· 2020
San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy
Client: Henan Jiumayi Dianzi Shangwu Co., Ltd
A' Design Award Platina Baýragy Winner in Gaplama Category
- 179,234
- Verified Award Winner
- Verify Award Status for #88715
The Design
About San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy
San Liang Jiang, Hytaý taryhynyň gadymy ýadygärligi bolan Sansindui medeniýetinden ylham alnan alkogolly içgi üçin gaplamadyr. Keramiki çüýşe öz şekilini bürünç adam ýüzünden alýar we çüýşäniň ýokarky bölegini käse hökmünde ulanyp bolýar. Ýüzüne pürkme boýag we altyn möhürleme çalnan bolup, esasy reňk garadyr. Çüýşe toýun ýaly materiala dolanyp, ölçegleri 250-den 175-e we 100 millimetre deň bolan öňe çykyk galaýy gutynyň içine ýerleşdirilýär. Guta kiçi pilçeler, çotgalar we çekiçler goşulýar, şeýlelikde çüýşe gazuw-agtaryş işlerinde tapylan gadymy ýadygärlik ýaly açylýar.
The Recognition
About the A' Design Award Platina Baýragy
San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy A' Design Award Platina Baýragynyň ýeňijisidir; bu hakykatdanam aýratyn, owadan we şöhratly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Platina ýeňijileri dörediji güýjüň keramatlarydyr, aň-paýhas döredijiliginiň çäklerine güwä bolýar we dizaýnerleriniň deňi-taýy ýok hünärmenligini we alymlygyny görkezýär. Bu dizaýnlaryň eýýamyň estetikasyny kesgitleýän, jemgyýetiň abadançylygyna goşant goşýan we sungatyň, ylmyň, dizaýnyň we tehnologiýanyň çäklerini öňe sürýän iň meşhur eserler bolmagy garaşylýar. San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy ýokary kämillik derejesini görkezýär we peýdaly, gymmatly aýratynlyklary bilen dünýäni şübhesiz has gowy ýere öwürýär. San Liang Jiang Alkogolly içgi çüýşesiniň gaplamasy isleglerimizi oýarýan, ylham berýän, höweslendirýän, begendirýän we uly şatlyk döredýän A' Design Award Platina Baýragyny gazanan eserdir.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The culture of San Xing Dui has a thousand years of history. San Xing Dui is the oldest civilization in Chinese history. The cultural sites of San Xing Dui were inadvertently discovered through continuous exploring and excavating. With its rich cultural connotation and mystery, the distillery decided to design a type of liquor which is called "San Liang Jiang".
- Dimensions & Packaging
- The packaging box dimension is 250mm in length, 175mm in width and 100mm in height.
- Tags
- Technology, style, Bottle Design, San Liang Jiang, San Xing Dui, Relics
- Production Technology
- The material of the box uses the convex tin box. The material of the bottle is ceramic. The technology of the bottle uses spray paint and gold stamp. The material of the bottle cover is ceramic.
- Design Challenge
- In the early stage of the project that the type of box and bottle display, cost control, and the relationship between product and customer are not going very successful. So it needs further improvement of research for the project in the later stage.
- Research
- The project is based on the history of San Xing Dui and culture of China. After researching on the culture of San Xing Dui, we start to design.
- Inspiration
- The shape of the design is based on the “Bronze Human Face” which is an antique of San Xing Dui. The Bronze Human Face combines perfectly with the bottle body. The design uses a modern aesthetics effect. Ceramic is the raw material for the design. The main visual colour is black. The design highlight a noble and mysterious effect. The design conveys Chinese history and culture. The size of the bottle is moderate and easy to play.
- Project Duration
- The project started in January 2019 and finished in March 2019 in Shenzhen.
- Operation Flow
- The shape of the box applies the iron material. The built-in archaeological excavation tools, small shovel boxes, brushes, hammers and other tools are in the box. The bottle is wrapped with a clay-like material. The customer can use the built-in tools to do excavating when they open the lid. The customer experiences the process of excavating cultural relics would enhance the interaction between product and customer. The shape of the bottle is made of ceramic. The upper part of the bottle can be used as a cup. The whole can be used as a cultural relic decoration, which makes the work have great practicability, functionality and appreciation. The sample is a very satisfactory result.
- Team Members
- Designer: Wen Liu
Designer: Xianwen Wu
Designer: Weijie Kang - Image Credits
- Image #1 Creator Wen Liu, San Liang Jiang, 2019
Image #1 Creator Xianwen Wu, San Liang Jiang, 2019
Image #1 Creator Weijie Kang, San Liang Jiang, 2019
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