Sunkiss Design Team tarapyndan Ningxiahong Reign Title Likýor Çüýşesi

Sunkiss Design Team tarapyndan döredilen Ningxiahong Reign Title Likýor Çüýşesi dizaýny Gaplama Dizaýny Bäsleşik Kategoriýasynda 2020 A' Design Award Bürünç Baýragy baýragynyň abraýly ýeňijisidir.

BürünçGaplama· 2020

Ningxiahong Reign Title Likýor Çüýşesi

dizaýner: Sunkiss Design Team

Müşderi: The Ningxiahong Wolfberry Liquor

Gaplama Kategoriýasynda A' Design Award Bürünç Baýragy Ýeňijisi

22,445

Tassyklanan Baýrak Ýeňijisi

#89801 üçin Baýrak Ýagdaýyny Barlaň

Sahypa giriň A' Design Award-da görüň Metbugat beýannamasy Baýrak nyşany

Reňkler

Dizaýn

Ningxiahong Reign Title Likýor Çüýşesi hakynda

"Önüm + kalligrafiýa + hökümdarlyk ady" -yň utgaşmasy özboluşly wizual şahsyýet döredýär. Patyşalygyň ady gowy arzuwy berýän oňat söz. Kalligrafiýa görnüşinde önüm bukjasyna ulanylanda, önümde hytaý nusgawy medeniýeti we jemgyýetçilik aýratynlygy bar we önümiň sarp edijiler üçin peýdaly nygmatlary gowşurylýar, şonuň üçin sarp edijiler içenlerinde has köp gürleşmeli bolarlar. .

Ykrar etme

A' Design Award Bürünç Baýragy hakynda

Ningxiahong Reign Title Likýor Çüýşesi A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Ningxiahong Reign Title Likýor Çüýşesi uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Ningxiahong Reign Title Likýor Çüýşesi zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Dizaýnyň sahna arkasy

Metbugat toplumy

Dizaýner tarapyndan berlen kreditler, topar agzalary we tehniki maglumatlar.

Üýtgeşik Aýratynlyklar: For this medium-end product of Ningxiahong, its exterior design draws on the ancient Chinese concept of "round sky and square earth"; the combination of black, red and gold improves perceived product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Ölçegler we Gaplama: Bottle volume 750ml,high 300mm,the widest diameter 75mm
Bellikler: Shangqi, liquor bottle, liquor, Ningxiahong, graphic design, package design, Chinese culture, Chinese elements, reign title
Önümçilik Tehnologiýasy: The packing material is porcelain with a matte finish, and the reign title is subject to gold stamping and decaling
Dizaýn Kynçylygy: The Ningxiahong brand is aging. In order to change consumers' inherent perception of the Ningxiahong brand, and rebuild the brand image, we decide to strengthen the brand's cultural communications with consumers. The challenge of our package design is to select proper cultural elements for communication and combine them with the product.
Gözleg: The Ningxiahong wolfberry liquor is both a drug and a foodstuff, and reflects homology of medicine and food in time-honored traditional Chinese medicine. On this basis, we have selected the "reign title" - a cultural symbol with distinctive historical characteristics. This product is combined organically with traditional Chinese culture to improve the cultural identity of consumers with the brand.
Ylham: A reign title is an auspicious word itself that delivers a good wish. The combination of "product - calligraphy - reign title" creates a unique visual identity! The reign title is applied to the product package in the form of calligraphy, the product has a strong imprint of classical Chinese culture and a strong social attribute.product quality. As for the application of cultural elements, the "reign title" for chronology by ancient Chinese dynasties is used as the core visual focus and the core element of cultural identity to bring unique cultural and social values.
Taslama Dowamlylygy: This project broke ground in April 2019 and was completed in June 2019. Its design was completed in Beijing, and its production location is Zhongwei, Ningxia.
Iş Akymy: The reign title is selected as the core element of the cultural identity of this product based on the demand of the target group, improving the cultural value and social attribute of this product. A reign title is an auspicious word itself that delivers a good wish. When used in the package as a design element, it promotes good interactions with consumers.
Topar Agzalary: Design Leader: Zhou Hong; Design Director: Wu Changzhi