Jane Öwrülýän Telefon Gaplamasy by RRD Lab 2064

Jane Öwrülýän Telefon Gaplamasy by RRD Lab 2064 is a highly esteemed winner of the very prestigious 2020 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.

BürünçGaplama· 2020

Jane Öwrülýän Telefon Gaplamasy

by RRD Lab 2064

Client: RRD Lab 2064

A' Design Award Bürünç Baýragy Winner in Gaplama Category

9,920

Verified Award Winner

Verify Award Status for #97041

View at A' Design Award Press Release Award Badge

Colors

The Design

About Jane Öwrülýän Telefon Gaplamasy

Jane öwrülýän mobil telefon üçin niýetlenen gaplama dizaýnydyr. Dizaýn gadymy hytaý kitap formasy bolan bambuk we agaç taýajyklaryna salgylanýar hem-de asyl hytaý harp şekillerinden peýdalanýar. Guty, plastik ýa-da başga materiallar ulanylman, agaç we mata dokumasyna eýe bolan ýörite kagyzdan doly ýasalypdyr. Ulanyjy gollanmasy gutynyň daşky ýüzüni gaplaýar we magnitler arkaly berkidilýär. Gollanmany aýryp, turba görnüşinde büküp bolýar. Guty bir ýazgy (tab) arkaly açylýar, içindäki önümler bolsa aýry-aýry gatlaklarda ýerleşdirilendir. Gaplamanyň ölçegleri 198 x 192 x 47 millimetrdir.

The Recognition

About the A' Design Award Bürünç Baýragy

Jane Öwrülýän Telefon Gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Jane Öwrülýän Telefon Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Jane Öwrülýän Telefon Gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Ancient Chinese fonts and traditional book forms, now combine with the latest technology products. Completely paper-based packaging without other materials especially plastic will lead the environmental protection. The user manual is not only covered on packaging surface but also can be detached and rolled up. The wooden and fabric texture will give the packaging more sense of ceremony.
Dimensions & Packaging: Size 198*192*47 mm
Tags: Special paper, Magnets, Non-plastic
Production Technology: The packaging is made by special paper with wood and fabric texture, the user manual can cover the box or be rolled by magnets
Design Challenge: Consider deplasticization is the trend of packaging, using paper as a moving part is challenging of solidity and flatness, requires special paper with strength and rich effects
Research: Foldable, rotatable, liftable, multiple structural methods are used in product design. As an extension, packaging designers also need to have corresponding solutions to respond
Inspiration: Foldable structure is a new tendency of electronic products, more and more of which will adopt this form because of the improvement of screen and hardware. ‘Jane’ is an ancient Chinese book form-Bamboo and wooden slips. The rolling and unrolling structure references at the characteristics of the ancient Chinese book and modern foldable phones. The combination of traditional culture and the advanced technology will be a unique design experience.
Project Duration: The project started in July 2019 in China and finished in December 2019
Operation Flow: Removable user manual with wood texture wrapped around the surface of box by magnets, after opening the box with tap, products will be arranged in different layers.
Patents: Copyrights belong to RR Donnelley, 2020
Team Members: Designer: Xia Peng
Design Engineer: Wu Weifeng
Design Coordinator: Hu Zhangxian
Image Credits: RRD Lab 2064