Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy by Luo Xing and Chen Juhua and Fu Yating

Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy by Luo Xing and Chen Juhua and Fu Yating is a highly esteemed winner of the very prestigious 2020 A' Design Award Bürünç Baýragy in Gaplama Dizaýny Competition Category.

BürünçGaplama· 2020

Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy

by Luo Xing and Chen Juhua and Fu Yating

Client: Jinde Design

A' Design Award Bürünç Baýragy Winner in Gaplama Category

10,691

Verified Award Winner

Verify Award Status for #97130

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy

Kitap Teksti: Zhengyuanpu Syýahatçylar Seriýasy hytaý milli içgisi bolan Pu'er çaýy üçin niýetlenen göçme gaplama dizaýnydyr. Pu'er çaýy adatça 357 gramlyk basylan tortlar görnüşinde satylýar, olary demlemezden ozal çaý sanjymy bilen açmaly bolýar. Syýahatçylar Seriýasy bolsa ownuk bölekleri saklaýar, şonuň üçin hiç hili gural gerek däl, diňe orap duran örtük ýyrtylyp açylýar. Her örtügiň ölçegi 50 x 85 x 3 millimetr bolup, pagta kagyzyndan ýasalýar. Boýnama, çökertme we folga basma usullary çaýyň şekilini emele getirýär hem-de niýetlenen sarp edijileriň zowkuna gabat gelýär. Has howpsuz materiallar we ýönekeýleşdirilen önümçilik prosesi saýlanyp alyndy.

The Recognition

About the A' Design Award Bürünç Baýragy

Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy A' Design Award Bürünç Baýragynyň ýeňijisidir; bu döredijilik, ussatlyk we ýiti akyl bilen tapawutlanýan tapawutly dizaýnlara berilýän aşa abraýly ykrarnamadyr. Bürünç ýeňijileri dizaýnerleriniň giň tejribesini, hyýalyny we tapawutlylygyny tassyklaýan örän ussat we geň galdyryjy derejede döredijilikli eserlerdir. Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy uly baha berilýän, haýran galynýan we söýülýän, üns çekiji derejede hünärmenlikli we täzelikçi zat bolmagy garaşylýar. A' Design Award Bürünç Baýragyny gazanan bu dizaýn sungatda, ylymda, dizaýnda we tehnologiýada iň oňat tejribeleri öz içine alýar we jikme-jiklige edýän üni bilen ajaýypdyr. Zhengyuanpu Travellers Series Esasy Funksiýasy: Pu Er Çaý Gaplamasy zerurlyklary ajaýyp derejede kanagatlandyrýar, isleglere degýär, duýgulary özüne çekýär we gyzyklanmany çekýär.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Pu'er tea is one of the most traditional drinks in China and is currently the most popular among the business elite. Pu’er tea, sold molded into flat cakes, 357g per cake, 5g for each brewing of Pu'er tea.Tasting Pu'er tea requires a lot of tools, one of the most important tool is the tea pin, which function is to pry open the teacake.

The project adopts small size packaging, choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Dimensions & Packaging: 50mmX85mmX3mm
Tags: Portable , Pu'er tea packaging, Debossing，Travellers Series
Production Technology: Cotton Paper,Printing Technology -Embossing and Debossing,Foil Stamping
Design Challenge: The process of pressing a recess image using an un-inked block or die on paper or board,Take shape for tea.
Research: The project adopts small size packaging,choose more secure materials and simpler manufacturing process, which is more in line with the aesthetic design of the target consumer .
Inspiration: 1.The demand of target consumers for portability.
2.Pu'er tea needs safer materials and printing technology.
3.Target consumers pursue beautiful packaging
Project Duration: The project finished in Autumn 2019 in Kunming.
Operation Flow: Tear open wrapper.
Team Members: Luo Xing
Chen Juhua
Fu Yating