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BSTN Raffle Ang Sneakers Box by Ralf Kauffmann

BSTN Raffle Ang Sneakers Box by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Pag-aanunsyo, Marketing at Komunikasyon Competition Category.


PilakPag-aanunsyo· 2021

BSTN Raffle Ang Sneakers Box

by Ralf Kauffmann

Client: Brainartist GmbH

A' Design Award na Pilak Winner in Pag-aanunsyo Category

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Verified Award Winner

Verify Award Status for #112712

Colors

The Design

About BSTN Raffle Ang Sneakers Box

Ang gawain ay magdisenyo at gumawa ng isang action figure para sa isang Nike na sapatos. Dahil pinagsasama ng sapatos na ito ang isang puting snakeskin na disenyo na may maliliwanag na berdeng elemento, malinaw na ang action figure ay isang contortionist. Ang mga designer ay nag-sketch at nag-optimize ng figure sa napakaikling panahon bilang isang action figure sa estilo ng mga kilalang action heroes. Pagkatapos ay nagdisenyo sila ng isang maliit na komiks na may kuwento at ginawa ang figure na ito sa 3D printing na may mataas na kalidad na packaging.

The Recognition

About the A' Design Award na Pilak

Ang BSTN Raffle Ang Sneakers Box ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang BSTN Raffle Ang Sneakers Box ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang BSTN Raffle Ang Sneakers Box ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
At BSTN in Munich, the new Nike Air Max 90 New Species were available in the online shop. But not only that: The Sneaker Freaks could apply for the purchase option of one of the 25 12″ limited edition figures in the New Species design plus an elaborately designed collector’s showcase in comic style at the Raffle on the BSTN website.

But who has to be commissioned with the design and production of such a special edition? Best an agency with 20 years of experience in things like timing madness, production world saving and – Nike; just Brainartist.

From the scribble on the after-briefing pizza napkin to the rather elaborate production and delivery it took 4 hissing weeks – then the snake charmers of Brainartist had once again satisfied the eternal sneaker freak greed for a worldwide super-rare collector’s item.

And because this pack with the new Nike sneakers is only available 25 times worldwide, this limited BSTN special edition powered by Brainartist has already become a super rare collector’s item on the scene.
Dimensions & Packaging
Hero: 30cm
Box : 40cm
Tags
3d Printing, Packaging, Design, Raffle, Limited Edition,
Production Technology
3D-Printing for Figure
Plastic and cardboard for the Box
Design Challenge
Timetable from idea to delevering: 6 Weeks
Research
The figure was sketched and further developed. Then it was built in 3D so that it could be produced with a 3D printer. The packaging was also planned in 3D to fit exactly and provided with illustrations on a cardboard sleeve.
Inspiration
By the design of the Sneaker with Snakedesign.
The Figure is inspired by Marvel Heros with animal elements and the Shoe with light Grey Snake Pattern.
Project Duration
The project started with a call from the customer and the photo of the nike shoe with the wish to create something extraordinary. From this point until the launch we had 6 weeks for the idea, realisation and delivery of the figures to the winners of the raffle.
Team Members
Ralf Kauffmann
Martin Stüwe
Chris Maier
Image Credits
Copyright by Brainartist, Nike and BSTN.

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