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Target Campaign At Sales Support by Ralf Kauffmann

Target Campaign At Sales Support by Ralf Kauffmann is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Pag-aanunsyo, Marketing at Komunikasyon Competition Category.


PilakPag-aanunsyo· 2021

Target Campaign At Sales Support

by Ralf Kauffmann

Client: Brainartist GmbH

A' Design Award na Pilak Winner in Pag-aanunsyo Category

37,695

Verified Award Winner

Verify Award Status for #112715

Colors

The Design

About Target Campaign At Sales Support

Noong 2020, naglulunsad ang Brainartist ng cross-media campaign para sa kliyenteng si Steitz Secura para makakuha ng mga bagong customer: na may napaka-indibidwal na mensahe bilang naka-target na poster campaign na mas malapit hangga't maaari sa mga pintuan ng mga potensyal na customer at isang indibidwal na pagpapadala ng koreo na may katugmang sapatos mula sa kasalukuyang koleksyon. Matatanggap ng tatanggap ang katugmang katapat kapag gumawa siya ng appointment sa sales force. Ang layunin ng kampanya ay itanghal ang Steitz Secura at ang "matching" na kumpanya bilang isang perpektong pares. Binuo ng Brainartist ang kumpletong napaka-matagumpay na kampanya.

The Recognition

About the A' Design Award na Pilak

Ang Target Campaign At Sales Support ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Target Campaign At Sales Support ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Target Campaign At Sales Support ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
STEITZ SECURA, a manufacturer of safety and work shoes, had the goal of repositioning the brand appearance in the market. The new appearance was to be eye-catching, challenging and unusual for the sector and the competition. The unmistakable statement of wanting "the best" reflects the promise to customers to expect only "the best". The revision of communication in all areas, from online, social media, B2B, trade fair and POS defines the new attitude of STEITZ.
Tags
Target Campain, Out of home, Mailing, Campaing design, strategy
Inspiration
in a spiral of the typical contrasting images of boxers etc. who, however, pay high respect to each other and acknowledge each other's performance
Patents
Declaration of agreement
MarcWolter
Mail: marc.wolter@steitzsecura.com
Phone: +49 6352 / 4002 - 166
Date: 20.10.2020

We, Louis Steitz Secura GmbH + Co. KG , give our advertising agency, BRAINARTIST GmbH,
permission to submit our joint marketing campaign for an award announcement. We have been
informed about the award submission and support this project. We also grant permission to
use the model illustrations.

is in Documents.
Image Credits
Copyright by Louis STEITZ SECURA
GmbH + Co. KG
Vorstadt 40
67292 Kirchheimbolanden

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