Cat With Fruits Ilustrasyon ng Packaging by Rui Deng

Cat With Fruits Ilustrasyon ng Packaging by Rui Deng is a highly esteemed winner of the very prestigious 2021 A' Design Award na Pilak in Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon Competition Category.

PilakGrapika· 2021

Cat With Fruits Ilustrasyon ng Packaging

by Rui Deng

Client: Hengdian college of film&television

A' Design Award na Pilak Winner in Grapika Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Cat With Fruits Ilustrasyon ng Packaging

Ang Cat With Fruits ay isang serye ng mga ilustrasyon na ginawa para sa packaging ng isang tatak ng pinatuyong prutas. Ang bawat ilustrasyon ay nagpapakita ng mga pusa na naglalaro kasama ang iba't ibang prutas. Ang mga kulay ay kinuha mula sa mga litrato ng kalikasan na nakuha gamit ang camera ng mobile phone at pagkatapos ay dinesaturate upang lumikha ng malumanay na mga tono. Ang mga guhit ay natapos sa Photoshop CC 2020 sa sukat na A4, 297 sa 210 milimetro. Ang natural na palette ay sumusuporta sa purong at walang polusyong katangian ng produkto. Ang serye ay sumusunod sa ideya ng naturalism at layuning bigyan ang mga manonood ng isang kalmado at nakaaaliw na impresyon.

The Recognition

About the A' Design Award na Pilak

Ang Cat With Fruits Ilustrasyon ng Packaging ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Cat With Fruits Ilustrasyon ng Packaging ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Cat With Fruits Ilustrasyon ng Packaging ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The same design concept is also used in this series of illustrations. Colors from nature are used as the main colors to draw the scene where cats and fruits play together.
Dimensions & Packaging: A4:297 x 210 mm for non-physical design.
Tags: Naturalism; Cure; The original ecological; Harmonious coexistence; Tender love
Production Technology: This design uses the camera function of the mobile phone to select colors from the nature photos and complete the drawing of a series of illustrations with various forms of cats. The software used in the drawing process was Photoshop CC 2020.
Design Challenge: Color selection: when drawing illustrations, the designer found that the color absorbed from the photo could not well represent the main idea of the picture, so in the color selection, the color was desaturated.
Composition of the picture: the selection of the content of the picture, try a lot of different species, and finally choose the intelligent cat as the protagonist;
Drawing style: I also tried a wide range of small drafts on the style, and finally chose the existing style.
Research: This series of illustrations uphold the concept of naturalism, aiming to bring viewers the most comfortable, most close to the original nature itself. The designer has always been holding romantic feelings, using gentle colors to draw this series of illustrations. This series of works starts in 2020, which is a difficult year for everyone, so the designer hopes to comfort people's hearts through such works.
Inspiration: Cat With Fruits series illustration works are for a dried fruit brand design of packaging illustration works. The use of fresh color illustration to draw the scene of cat and various fruits playing, in order to highlight the product is pure natural, pollution-free characteristics.
Project Duration: The project started in September 2020 in Hengdian and finished in January 2021 in Huainan.
Operation Flow: Discuss design concepts, collect materials, and draw sketches.
Patents: Patent No
Team Members: Chao Yang
Image Credits: Image #1-5:Illustrator,Rui Deng,2020.