Destroy Poster para sa Kapakanan ng Publiko by Lin Lin is a highly esteemed winner of the very prestigious 2021 A' Design Award na Bronse in Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon Competition Category.
BronseGrapika· 2021
Destroy Poster para sa Kapakanan ng Publiko
by Lin Lin
Client: Lin Lin
A' Design Award na Bronse Winner in Grapika Category
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The Design
About Destroy Poster para sa Kapakanan ng Publiko
Ang Destroy ay isang poster para sa kapakanan ng publiko na ginawa upang himukin ang pangangalaga sa kalikasan at wildlife. Gumagamit ang poster ng graphic reconstruction, na pinagsasama ang ilang elemento sa iisang silweta. Bahagi lamang ng isang panda ang ipinapakita, kaya't kusang binubuo ng mga manonood ang buong hayop sa kanilang isipan, alinsunod sa mga prinsipyo ng Gestalt psychology. Itim at puti lamang ang mga kulay na ginamit, na nagbibigay sa komposisyon ng matinding epekto sa paningin. Ang poster ay may sukat na 210 by 297 milimetro. Ang Destroy ay ipinamamahagi nang elektroniko online at maaari ring i-print sa adhesive stickers o photo paper.
The Recognition
About the A' Design Award na Bronse
Ang Destroy Poster para sa Kapakanan ng Publiko ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Destroy Poster para sa Kapakanan ng Publiko ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Destroy Poster para sa Kapakanan ng Publiko ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a thought-provoking poster design for public welfare. The biggest difference from other posters is the use of graphic reconstruction to show multiple elements. It achieves a visual integration at multiple levels, expressing deep meaning with visual language, and it has strong visual impact.
- Dimensions & Packaging
- 210mm×297mm
- Tags
- Panda, poster, public welfare, environmental protection, ecology
- Production Technology
- Posters are mainly distributed electronically through the Internet, or printed posters are made by producing adhesive stickers and photo paper.
- Design Challenge
- The most difficult part in the design process is to use simple visual language to express deep meaning. Designers skillfully use silhouette to recombine various elements and transform them into new graphics, which endows them with deep meaning and makes them easy to identify and spread.
- Research
- In the process of conception, it takes a lot of energy to consider the combination, composition and color use. We try our best to make the design the most refined, so that the central idea of the poster can be conveyed more directly and the impact of the picture is stronger.
- Inspiration
- Behind the inspiration is the designer's long-term attention to the subject of getting along with the natural environment. However, with the plunder of nature by human beings, the homes of animals are destroyed, and the precious species are becoming increasingly rare. As a national treasure of China, the designer hopes to appeal to human beings to cherish natural resources and protect the environment through the cute image of panda.
- Project Duration
- The project was conceived in Guangdong, China in February 2020, completed in March 2020, and publicly announced in Guangdong, China in March 2020.
- Operation Flow
- When people see the poster, they first see the part of the panda but not the whole panda.The designer uses Gestalt psychology to make people construct Gestaltism in their hearts when they look at it, so when they see a part of the panda, they can associate it with the whole. The combination of black and white colors has a strong visual impact and brings a stronger inner shock.
- Team Members
- Lin Lin
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