Imagine Center Ang Visual Identity ni Satie Eljack

Ang disenyo na Imagine Center Ang Visual Identity ni Satie Eljack ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2021 A' Design Award na Pilak sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

PilakGrapika· 2021

Imagine Center Ang Visual Identity

ni Satie Eljack

Kliyente: Satie

Nagwagi ng A' Design Award na Pilak sa Kategoryang Grapika

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Mga Kulay

Ang Disenyo

Tungkol sa Imagine Center Ang Visual Identity

Ang layunin ay gumamit ng mga hugis, kulay at diskarte sa disenyo na inspirasyon ng yoga poses. Mahusay na pagdidisenyo ng interior at sa gitna, na nag-aalok sa mga bisita ng mapayapang karanasan upang i-renew ang kanilang enerhiya. Samakatuwid ang disenyo ng logo, online na media, mga elemento ng graphics at packaging ay sumusunod sa ginintuang ratio upang magkaroon ng perpektong visual na pagkakakilanlan gaya ng inaasahan na makakatulong sa mga bisita ng center na magkaroon ng magandang karanasan sa komunikasyon sa pamamagitan ng sining at disenyo ng center. Ang taga-disenyo ay naglalaman ng karanasan ng pagmumuni-muni at yoga ang disenyo.

Ang Pagkilala

Tungkol sa A' Design Award na Pilak

Ang Imagine Center Ang Visual Identity ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Imagine Center Ang Visual Identity ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Imagine Center Ang Visual Identity ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: The design is a visual identity and branding for a yoga and meditation center -"imagine Center"- where visuals and design play a main role to achieve the meditation and yoga center goals, therefore the golden ratio was used to abstract the ancient yoga pose "Sukhasana" reaching a balanced visual look that fits the character of the center. The logo was represented by the body shape and soul.
Mga Sukat at Packaging: The product's design used vector graphics editor. As a vector graphic, it can be scaled up and down without any loss to the quality of the image. The branding final design was submitted in both RGB and CMYK color variants for printing and social media marketing. The logo could be used separately by the Client to identify themselves by engraving it on different materials.
Mga Tag: Identity, Branding, Theme, Packaging, Logo, Meditation, Wellness, Spa, Yoga, Mental health
Teknolohiya sa Produksyon: The shape of the human body in the "Sukhasana" yoga pose was an inspiration to use the golden ration creating a visual representation for the brand's idea, and it was implemented using vectors to reach the highest quality of print. simplicity is the most complicated form of beauty therefore the design took a very simple path yet very detailed and elegant.
Hamon sa Disenyo: Saudi Arabia has a wide range of diversity in cultures as well as varying history of arts in many different regions of this large country. The main challenge in the creative process was to come up with the theme and patterns in that connect and unify these regions in attempt to represent the Saudi Arabian multiple cultures.
Pananaliksik: Meditation science in the kingdom of Saudi Arabia, is one of growing practices in society. Due to the response- to the field of relaxation- professional meditation centers are having more of attention from business investors and a shed of light by the known health care organizations. The design presents meditation using colors inspired from nature such as: Sun, Wood, Stone, sky, and greenery. And the graphic element on the design was inspired from the physical meditation and yoga poses.
Inspirasyon: The brand profile and design was inspired by a main pose in yoga and meditation practices called "Sukhasana" where the physical shape of the body was used in the sketching of the logo and the soul is being represented with a shape and a color taking the center of the design as the soul is the center of the body. And as a designer and an artist meditation and yoga have been a big part of my creative thinking process, so when it came down to designing a profile for a yoga and meditation center, it gave a strong enough motive to practice my proficient into coming up with the identity.
Tagal ng Proyekto: The project started in October 2020 and was successfully completed in January 2021 in Saudi Arabia, Riyadh.
Daloy ng Operasyon: The visual identity of the brand includes designs for the interior look of the center, packaging, signs, advertisements, and online media.