Pilak Grapika · 2022
Type Specimen Alskar Typeface
by Paul Robb and Moira Bartoloni
- A' Design Award na Pilak 2022 in Grapika
- CLIENT: S6 Foundry
- Estimated Number of Design Views: 43,000
- Verification code E2805DAE65 · Verify this award
Colors
About Type Specimen Alskar Typeface
Ang Alskar sans ay isang eleganteng kontemporaryong malawak na sans serif na typeface na may malakas na istilong geometriko na tunay na kaibahan, na gumuguhit sa aesthetics at kumakatawan sa nagbabagong kontemporaryong aesthetics. Ang uri ng ispesimen ay inilimbag bilang isang pahayagan A2 (nakatiklop at ipinadala bilang A4) at ipinakita typeface na may modernong pakiramdam at karanasan.
About the A' Design Award na Pilak
Ang Type Specimen Alskar Typeface ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Type Specimen Alskar Typeface ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Type Specimen Alskar Typeface ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Press Kit
- Unique Properties
- Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A$) and presents the type face with a modern feel and experience.
- Dimensions & Packaging
- The project was designed in A2 spreads, folded to A4
- Tags
- Font design, Branding, Identity, Type design
- Production Technology
- The final specimen was printed on newspaper stock in CMYK
- Design Challenge
- The challenge was to interpret mainly an architectural movements and design a typeface that would visually feel correct within that genre.
- Research
- We researched the Brutalist movement in both architectural and visual arts.
- Inspiration
- The inspiration for the typeface was to design a character set with a contemporary feel with a strong aesthetic feel of the Brutalist movement. The idea was to develop a versatile font that would give the right visual consistencies to brand ranging from high fashion to artistic communications
- Project Duration
- The type face was developed from September 2021 and release January 2022.
- Operation Flow
- The specimen was sent to existing and potential design customers.
- Image Credits
- Paul Henry Robb
