Reserva Das Parkias Pagkakakilanlan ng Tatak ni Tiago De Albuquerque Sales E Kiemle

Ang disenyo na Reserva Das Parkias Pagkakakilanlan ng Tatak ni Tiago De Albuquerque Sales E Kiemle ay isang lubhang iginagalang na nagwagi ng napaka-prestihiyosong 2024 A' Design Award na Bronse sa Kategoryang Paligsahan na Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon.

BronseGrapika· 2024

Reserva Das Parkias Pagkakakilanlan ng Tatak

ni Tiago De Albuquerque Sales E Kiemle

Kliyente: Tiago de Albuquerque Sales e Kiemle - Tiago Versalles

Nagwagi ng A' Design Award na Bronse sa Kategoryang Grapika

13,592

Na-verify na Nagwagi ng Parangal

I-verify ang Katayuan ng Parangal para sa #161512

Bisitahin ang Site Tingnan sa A' Design Award Press Release Badge ng Parangal

Mga Kulay

Ang Disenyo

Tungkol sa Reserva Das Parkias Pagkakakilanlan ng Tatak

Ang Parkias Reserve ay isang mahalagang proyektong pangkapaligiran na bumubuhay muli ng lupa, muling nagtatanim ng kagubatan sa mga nasira na lugar gamit ang katutubong puno at nagpoprotekta ng biodibersidad. Batay sa mga pag-aaral na semiotiko, ang logo nito ay dinisenyo upang kumatawan sa Parkia pendula, isang ikonikong puno na umaabot hanggang 40m ang taas na may natatanging biodisenyo dahil sa mga pulang globong bulaklak nito na nakasabit mula sa mga pendulum. Pinagsasama ang mga reperensyang ito sa estetika ng mga katutubong pagpipinta sa katawan at ang putong na gawa sa balahibo, ang korona ng mga katutubong tao ng mga kagubatan ng Brazil, isang bagong representasyon ng Parkia ay ipinanganak: ang punong may korona, ang kadakilaan ng Kagubatan ng Atlantiko

Ang Pagkilala

Tungkol sa A' Design Award na Bronse

Ang Reserva Das Parkias Pagkakakilanlan ng Tatak ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Reserva Das Parkias Pagkakakilanlan ng Tatak ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Reserva Das Parkias Pagkakakilanlan ng Tatak ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Sa Likod ng Disenyo

Press Kit

Mga kredito, miyembro ng koponan at teknikal na detalye na ibinigay ng taga-disenyo.

Mga Natatanging Katangian: The Parkia’s Reserve is an environmental project to restore soil, reforest native trees and preserve biodiversity. Up to 40m tall, Parkia Pêndula lives in climax (mature) forests, such as the Atlantic Forest, a more biodiverse biome than its sister, the Amazon. It extends from north to south of Brazil, along its Atlantic coast, the most populous region of the country that has already destroyed 88% of the original coverage of this biome and that needs to be restored to combat climate change
Mga Sukat at Packaging: Main image 3600px x 3600px. Optional images 1800px x 1800px. Video 1080px x 1920px (9 x 16)
Mga Tag: sustainability, biodesign, golden ratio, graphic design, ecodesign, biomimicry, brand design, reforestation, Brazilian design
Teknolohiya sa Produksyon: Design architected in Golden Ratio. This visual identity was developed to have visual harmony in each of its parts, such as the globular flowers, the pendulums, the branches, the trunk and its crown, all calculated to be proportional in golden proportion. Another technique used in the project was biomimicry, representing the Parkia pendula tree in a minimalist way in each of the visual attributes that graphically identify this tree
Hamon sa Disenyo: Synthesizing an exuberant nature into a minimalist icon that didn't just look like a generic tree was possible due to the use of semiotics in a specific way. It was also necessary to understand the importance of Parkia in ecological relations for the logo to have meaning for the brand's environmental and social project. Applying other techniques such as golden ratio, biomimetics and gestalt to add layers, sensations, and ancestry to the project was challenging, like composing a visual symphony
Pananaliksik: In biology I sought inspiration from nature and in anthropology I sought ancestral knowledge from the people of the forest, inspiring the creation of a natural brand with ethnic patterns such as native body paintings. The purpose was to find the species that best represented the idea of Regeneration, and Parkia pendula is known for its ability to restore soil fertility. Biomimetics was used in the brand concept and the golden ratio was used in the creation of the visual identity
Inspirasyon: Bio-inspired by the queen of trees from the Brazilian Atlantic Forest, the Parkia Pêndula. The project has a visual identity that expresses the unique Biodesign of this tree. Parkia produces red floral globes hanging by pendulums (hence its name), making it iconic in Brazilian flora. Another inspiration is the body paintings of the original native peoples of Brazil, as when we replicate the logo it transforms into an ancestral pattern full of the history and primordial culture of Brazil
Tagal ng Proyekto: The project began in September 2023 in Pernambuco, Brazil, after field research in the Parkias Reserve. Knowing the place and experiencing nature and its biodiversity was fundamental to understanding the richness of that place and choosing Parkia pendula to symbolize the reforestation proposed by the environmental action. The design was ready in January 2024 and environmental actions will begin in May 2024, the rainy season in the region, which helps with the reforestation process
Daloy ng Operasyon: Experience this logo as a version inspired by a tree that is at risk of extinction and needs to be transformed into a symbol of reforestation. The interaction is semiotic, it is an icon of a tree (Parkia Pendula) as it portrays it in an iconographic way in its graphic characteristics. It presents better results as it was designed harmoniously in a golden ratio in every detail. It has better performance because it is not a generic tree, but a specific tree from the Brazilian Atlantic Forest
Mga Patent: Copyright belongs to Tiago de Albuquerque Sales and Kiemle, 2024
Mga Miyembro ng Koponan: Tiago de Albuquerque Sales e Kiemle (Tiago Versalles)
Mga Credit ng Larawan: Image nº 1: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 2: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 3: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 4: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Image nº 5: Photographer Tiago de Albuquerque Sales and Kiemle, 2024
Video Credits: Aerial video taken with a Drone of a Parkia pendula, Tiago de Albuquerque Sales and Kiemle, 2017