Ge Sang Lv Wu Corporate Logo by Xiaobing Cheng is a highly esteemed winner of the very prestigious 2025 A' Design Award na Bronse in Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon Competition Category.

BronseGrapika· 2025

Ge Sang Lv Wu Corporate Logo

by Xiaobing Cheng

Client: Ge Sang Lv Wu

A' Design Award na Bronse Winner in Grapika Category

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Verified Award Winner

Verify Award Status for #164842

View at A' Design Award Press Release Award Badge

Colors

The Design

About Ge Sang Lv Wu Corporate Logo

Ang Ge Sang Lv Wu ay isang corporate logo na ginawa para sa isang brand na tumutulong sa mga magsasaka sa bundok na ibenta ang kanilang mga ani tulad ng pagkain, tsaa, at butil ng kape. Ipinapakita ng logo ang pinasimpleng line drawing ng bulaklak na Gesang, na sumisimbolo sa taos-pusong regalo, na pinagsama sa isang graphic na kahawig ng ulap. Ang malalambot na kurba ay gumigising sa hugis ng mga ulap at sa pag-unat ng mga talulot. Ang mahinahong natural na mga kulay, kabilang ang mababang-saturation na kulay-langit na may abo at puti, ay lumilikha ng sariwa at kalmadong epekto. Ang marka ay iginuhit bilang vector graphics sa isang grid na batay sa golden section, kaya nananatili itong malinaw sa anumang sukat.

The Recognition

About the A' Design Award na Bronse

Ang Ge Sang Lv Wu Corporate Logo ay nagwagi ng A' Design Award na Bronse, isang lubhang prestihiyosong pagkilalang iginagawad sa mga natatanging disenyong nakikilala sa pagkamalikhain, katalinuhan at talas ng isip. Ang mga nagwagi ng Bronse ay mga likhang lubhang mahusay at kapansin-pansing malikhain na nagpapatunay sa malawak na karanasan, imahinasyon at pagkamaparaan ng kanilang mga tagapagdisenyo. Inaasahang ang Ge Sang Lv Wu Corporate Logo ay isang lubos na pinahahalagahan, hinahangaan at minamahal na bagay na kapansin-pansing propesyonal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bronse ay nagsasama ng pinakamahuhusay na kasanayan sa sining, agham, disenyo at teknolohiya, at mahusay dahil sa pansin nito sa detalye. Ang Ge Sang Lv Wu Corporate Logo ay kahanga-hangang tumutugon sa mga pangangailangan, humahaplos sa mga hangarin, bumibighani sa damdamin at umaakit sa pag-uusisa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: ge sang lv wu is committed to promoting agricultural development and rural revitalization, helping farmers in the mountains sell their crops. They provide planting guidance, technical support, establish sales channels, promote agricultural product brands, and cooperate with governments and enterprises to jointly promote agricultural development and rural revitalization.
Dimensions & Packaging: Envelope: 220mm*110mm Notebook: B5 176mm*250mm Box:100mm*110mm*90mm Bag:300mm*320mm*80mm
Tags: Design, logo design, Cuisine Logo, Chinese Culture, Healthy Diet
Production Technology: Firstly, the color theory was employed to select soft and natural muted tones, creating a fresh and refined visual effect that aligns with the brand's pursuit of natural purity. In terms of design technique, vector graphics were used to ensure the logo remains crisp and sharp at various sizes and resolutions. The logo features a simplified line drawing of a Gangsong flower, symbolizing natural growth, complemented by a low-saturation sky color and a cloud-like graphic, enhancing the brand's naturalness, fashionability, and recognition.Grid system with the golden section, over ray, multiplication
Design Challenge: The most challenging aspect of this design project was figuring out how to connect the ordinary ingredients grown by farmers with today's younger consumers. The goal was to attract young people through visual appeal, foster their affection for the products and brand, and ultimately pave a new path for agricultural development. This would encourage more people to recognize the importance of pure, natural ingredients in their daily lives.
Research: Research Type: Qualitative research evaluating brand design through case analysis and user feedback.
Inspiration: ge sang lv wu aims to collect the most original and pure gifts from nature and give them back to people living in cities. The products include food, tea, coffee beans, etc. We chose Gesang flowers as the main expression of the design, which means the best gift and the most sincere blessing, which is this little red flower, as if returning to school and getting the first reward, and like a cloud in the sky, soft and delicate.
Project Duration: The product will be launched in shenzhen, China, in 2024 and was selected for the SGDA Energy Context Outstanding Brand Design Award and other honors in 2024.
Operation Flow: Simply add the products to your cart and complete the payment on the official website. Farmers will then deliver their high-quality, freshly harvested ingredients directly from the fields to your kitchen. Our products are carefully selected, and we work directly with farmers to ensure that every ingredient is fresh and healthy. From sourcing to delivery, everything is designed to let you taste the most authentic flavors and enjoy the little joys that ingredients bring.
Team Members: Xiaobing Cheng