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Regeneration Pangunahing Visual Identity ng Eksibisyon by Weiquan Long

Regeneration Pangunahing Visual Identity ng Eksibisyon by Weiquan Long is a highly esteemed winner of the very prestigious 2020 A' Design Award na Bakal in Disenyo ng Grapika, Ilustrasyon at Biswal na Komunikasyon Competition Category.


BakalGrapika· 2020

Regeneration Pangunahing Visual Identity ng Eksibisyon

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

A' Design Award na Bakal Winner in Grapika Category

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Colors

The Design

About Regeneration Pangunahing Visual Identity ng Eksibisyon

Ang Regeneration ay isang visual identity na ginawa para sa isang eksibisyon ng environmental art na nakabatay sa mga kahon ng karton. Ang eksibisyon ay bahagi ng isang serye na nag-uugnay sa proteksyon ng kalikasan at sining. Ginamit ang kuwit bilang pangunahing visual element, dahil ang kuwit ay nagpapahiwatig kapwa ng paghinto at ng bagong simula. Inilagay ang kuwit sa isang berdeng background bilang simbolo ng siklo ng recycling. Gumamit ang disenyo ng berdeng papel at "paper skin". Ang motif ng kuwit ay inilapat din sa mga brochure, T-shirt, at packaging.

The Recognition

About the A' Design Award na Bakal

Ang Regeneration Pangunahing Visual Identity ng Eksibisyon ay nagwagi ng A' Design Award na Bakal, isang prestihiyosong pagkilalang iginagawad sa mga mahuhusay na disenyong tumutugon sa mga propesyonal at pang-industriyang kinakailangang inaasahan sa mga mahusay na pagkakadisenyong likha. Ang mga nagwagi ng Bakal ay nagpapakita ng dakilang husay, mataas na espesyalisasyon, dalubhasang pag-unawa at kakayahang malikhain ng kanilang mga lumikha. Inaasahang ang Regeneration Pangunahing Visual Identity ng Eksibisyon ay isang lubos na pinahahalagahan, hinahangaan at minamahal na likhang praktikal at makabago. Ang disenyong ito na nagwagi ng A' Design Award na Bakal ay nagsasama ng pinakamahuhusay na kasanayan ng industriya at may mahuhusay na katangiang teknikal na may kasamang kaalaman at talento. Ang Regeneration Pangunahing Visual Identity ng Eksibisyon ay iginagalang dahil sa kaingatan nito at idinisenyo upang maghatid ng mga pagpapabuti sa kalidad ng buhay na tumutulong gawing mas mabuting lugar ang mundo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is one of a series of Environmental Protection and Arts exhibitions. Regeneration is an environmental art exhibition based on cardboard boxes. The comma is a symbolic element for both a pause and a start, so it is used visually and on brochures, T-shirts and packaging. The color and green of the cartons reflect the purpose of the exhibition and the concept of environmental protection.
Dimensions & Packaging
DIMENSION: 210mm x 190mm x 24mm
Tags
Environmental Protection + Arts / Exhibition + Visual/Recycling
Production Technology
Green paper
The paper skin
Design Challenge
We plan Environmental Protection + Arts series of exhibitions, hoping to explore the concept of environmental protection of contemporary art works by different artists, convey environmental issues through art, and call people's attention to environmental protection. Finding such artists and art forms, and then designing them to show the intent of the exhibition, is a challenge.
Research
The Chinese government attaches great importance to environmental protection, and the project is supported by the publicity and education center of the Guangdong provincial environmental protection department. It uses the artistic form dissemination environmental protection consciousness, calls on the public to join the action, causes the environmental protection propaganda to get the dissemination.
Inspiration
It comes from the thinking of the exhibition planning of Environmental Protection and Arts, an exhibition of works created through paper skins, cartons and so on. A comma, which is connected before and after a sentence, is both an end and a beginning. It expresses the ecological phenomenon of recycling.
Project Duration
June 2017 Guangzhou, China
Team Members
Weiquan Long/Xueqiong Guo

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