Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition by Pierre Delebois - forceMAJEURE Design is a highly esteemed winner of the very prestigious 2020 A' Design Award na Pilak in Limitadong Edisyon at Pasadyang Disenyo Competition Category.
PilakLimitadong Edisyon· 2020
Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition
by Pierre Delebois - forceMAJEURE Design
Client: Diageo
A' Design Award na Pilak Winner in Limitadong Edisyon Category
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The Design
About Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition
Ang Ciroc White Grape ay isang limited edition na disenyo ng bote na nilikha para sa pagpapakilala ng isang lasa para sa panahon ng pista opisyal. Ang biswal na estratehiya ay kumukuha ng inspirasyon mula sa champagne at puting ubas. Ang bote ay tinapos sa isang malambot na tono ng ginto na binuo bilang isang custom na kulay. Ang klasikong Ciroc orb ay nakaupo sa tuktok ng bote sa metallized na pinakintab na ginto. Isang medalyon ng tandang na may makintab na ginto ang lumilitaw sa ilalim ng bote. Ang tone-on-tone na epekto ng ginto ay pang-pista at elegante. Ang 750 ml na bote ay inilaan bilang isang pana-panahong regalo.
The Recognition
About the A' Design Award na Pilak
Ang Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition ay nagwagi ng A' Design Award na Pilak, isang pambihirang prestihiyosong pagkilalang iginagawad sa mga disenyong nasa pinakamataas na antas, nakabibighani at kahanga-hanga. Ang mga nagwagi ng Pilak ay mga likhang lubhang makinang at napakamalikhain na naglalarawan sa pambihirang kadalubhasaan, talento at talas ng isip ng kanilang mga tagapagdisenyo. Inaasahang ang Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition ay isang kahanga-hangang likhang huwaran na kapansin-pansing propesyonal at malalim na makabago. Ang disenyong ito na nagwagi ng A' Design Award na Pilak ay isang lubhang kapansin-pansin at hinahangaang imbensyon na nakikinabang at nagpapaunlad sa mga hangganan ng sining, agham, disenyo at teknolohiya. Ang Ciroc White Grape Vodka Primary Function: Disenyo ng Packaging na Limited Edition ay isang likhang labis na kinaiinggitan na gumigising ng mga hangarin, nagdadala ng positibong damdamin at nagpapasiklab ng pagkamangha at pagkabighani.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- forceMAJEURE was asked to create the visual strategy and package design for this holiday season’s flavor introduction of Cîroc White Grape as part of our ongoing work on the flavor platform.
Taking cues from champagne and white grapes, the luxurious soft-gold bottle shows off the classic Cîroc orb at the top of the bottle, and the rooster medallion at the bottom of the bottle—with a golden shine finish. The result is a beautifully crafted bottle that is perfect for celebrating the season with luxury. - Dimensions & Packaging
- Bottle: 750 ml
- Tags
- #limitededition, #packaging, #packagedesign, #clearspirits, #vodka, #Ciroc, #holiday
- Production Technology
- forceMAJEURE's production team developed a custom gold color for this bottle, and re-envisioned Ciroc’s iconic “orb” in a metallized polished gold that pairs with the custom bottle color, to create a golden tone-on-tone effect that is celebratory, festive and elegant.
- Inspiration
- The forceMAJEURE team was inspired by the classic golds and silvers used in festive décor to create a beautiful giftable bottle that stands out from other holiday limited editions. We also took cues from champagne and white grapes to find the perfect, luxurious gold colors for the bottle and the signature rooster medaillion that adorns the bottom of the bottle.
- Team Members
- Pierre Delebois, Strategy and Creative Director
Grace Kao, Senior Designer
Linda Tseng, Production Director - Image Credits
- Image #1: Taka Igarashi for forceMAJEURE Photo Studio
Image #2: Taka Igarashi for forceMAJEURE Photo Studio
Image #3: Taka Igarashi for forceMAJEURE Photo Studio
Image #4: Taka Igarashi for forceMAJEURE Photo Studio
Image #5: Taka Igarashi for forceMAJEURE Photo Studio
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