Nanpi Hardware Marka Kimliği by Sxdesign is a highly esteemed winner of the very prestigious 2026 A' Design Award Gümüş Ödülü in Reklamcılık, Pazarlama ve İletişim Tasarımı Competition Category.
GümüşReklam· 2026
Nanpi Hardware Marka Kimliği
by Sxdesign
Client: Nanpi Hardware
A' Design Award Gümüş Ödülü Winner in Reklam Category
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The Design
About Nanpi Hardware Marka Kimliği
Nanpi Hardware, Çin'in Hebei eyaletindeki Nanpi İlçesi'nde bulunan bir metal işleme kümesi için oluşturulmuş bir marka kimliğidir. Amblem, teğet geometriyle çizilmiş bir kare ile bir daireyi birleştirir. Ortaya çıkan form hem bir kapı hem de bir nişangah gözü olarak algılanır ve odaklanmış hassasiyeti ifade eder. Pozitif alan N harfini çağrıştırırken, kalibre edilmiş bir yarık negatif alanda P harfini ortaya çıkarır. İki parametreli bir çalışma sonucunda 147 varyant üretilmiş ve her biri 10 mm boyutunda netlik açısından test edilmiştir. Geometri ayrıca, temel görünümleri düz logoyla örtüşen üç boyutlu bir totemi de destekler.
The Recognition
About the A' Design Award Gümüş Ödülü
Nanpi Hardware Marka Kimliği, A' Design Award Gümüş Ödülü kazananıdır; bu, göz alıcı, yüce ve etkileyici birinci sınıf tasarımlara verilen olağanüstü prestijli bir tanınırlıktır. Gümüş kazananlar, tasarımcılarının olağanüstü uzmanlığını, yeteneğini ve keskin zekasını gösteren son derece parlak ve çok yaratıcı eserlerdir. Nanpi Hardware Marka Kimliği, harika, örnek gösterilen, dikkat çekici derecede profesyonel ve derinlemesine yenilikçi bir eser olması beklenir. A' Design Award Gümüş Ödülü kazanan bu tasarım, sanat, bilim, tasarım ve teknolojinin sınırlarına fayda sağlayan ve onları ilerleten oldukça dikkat çekici, beğenilen bir buluştur. Nanpi Hardware Marka Kimliği, büyük kıskançlıkla bakılan, arzuları uyandıran, olumlu duygular getiren ve şaşkınlık ve hayranlık uyandıran bir yaratımdır.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- A minimal square and circle construct forms a symbolic gate while suggesting the letter N in the positive space. A calibrated slit reveals the letter P in the negative space, forming the Nanpi initials. The mark also reads as a target reticle, expressing focused precision. Derived from the Turner cube, it supports a 3d totem whose key views align with the 2d logo.
- Dimensions & Packaging
- Scalable vector, 1 to 1 square geometry, monochrome primary with optional single spot color. Minimum reproduction size 10 mm. Clear space at least the inner circle radius on all sides. 3d version based on a cube form, suitable for metal fabrication and desktop awards. Deliverables include vector, print ready, and manufacturing files.
- Tags
- Industrial identity, Precision machining, Turner cube, Geometric logo, Negative space lettering, Parametric design, Metal fabrication, City landmark, Collective trademark, Minimalism
- Production Technology
- The symbol was built from tangent geometry and tested through a two parameter matrix that generated 147 variants. Each variant was evaluated at 10 mm minimum size for legibility and balance. Vector masters and a strict grid ensure repeatability across media. A 3d model enables machining, casting, or anodized metal fabrication for awards, gifts, and landmarks.
- Design Challenge
- The hardest challenge was to honor Turner cube heritage while achieving a simple mark that stays clear at 10 mm. Another obstacle was embedding the letters N and P through positive and negative space without harming balance. The solution used strict tangency and calibrated gaps so 2d and 3d readings remain consistent.
- Research
- Type of Research field study, benchmarking. Research Objectives define a symbol for Nanpi metalworking. Methodology brand prism mapping, geometric coding. Data Collection and Research Tools Used visits, interviews, sample set, parametric matrix. Participants or Experiments manufacturers, officials. Results abstract direction confirmed, 2d 3d mark validated. Insights and Impacts memory anchor improves recognition and export communication. Effect supports unified cluster branding.
- Inspiration
- Nanpi County in Hebei is a dense metalworking cluster whose parts often stay hidden inside larger systems. The identity needed to show craft height at a glance and speak in a global industrial language. A Turner cube, a machining benchmark, inspired a door like mark that frames Nanpi as a gateway to the world.
- Project Duration
- The project started in September 2025 in Nanpi County, Hebei, China and finished in January 2026 in Beijing, China.
- Operation Flow
- In 2d, the mark serves as the collective trademark and anchors a modular identity system across print, signage, and digital media. In 3d, the form can be rotated so the top view reads as a Turner cube while the front view reads as the logo. This multi view consistency strengthens recognition from product markings to city landmarks and gifts.
- Patents
- sxdesign
- Team Members
- Ma Rujun
Ye Hanbo
Liu Hongxiu
Zhao Guojun
Huang Hao
Chen Xu
Dr. Zhang Rong - Image Credits
- sxdesign
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