Yiyang Liu tomonidan Jincaitou Jincaitou Baijiu Qadoqlash

Yiyang Liu tomonidan yaratilgan Jincaitou Jincaitou Baijiu Qadoqlash — Qadoqlash Dizayni tanlov toifasida nufuzli 2021 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.

KumushQadoqlash· 2021

Jincaitou Jincaitou Baijiu Qadoqlash

muallif: Yiyang Liu

Mijoz: Gui Brewery Co., Ltd.

Qadoqlash toifasida A' Design Award Kumush Mukofoti g'olibi

24,820

Tasdiqlangan mukofot g'olibi

#117381 uchun mukofot holatini tasdiqlash

A' Design Award saytida ko'rish Press-reliz Mukofot nishoni

Ranglar

Dizayn

Jincaitou Jincaitou Baijiu Qadoqlash haqida

Jincaitou — bu bir qator xitoy baijiu aroqlari uchun mo'ljallangan qadoqlash dizayni. Qopqoq oziq-ovqat darajasidagi materialdan tayyorlangan bo'lib, uning naqshi zamonaviy dekal bosma texnikasini an'anaviy emal texnikasi bilan birlashtiradi. Qadoqning old tomonida raqsga tushayotgan sher, nefritdan yasalgan ruyi va zag'izg'on tasvirlangan — bu uch motiv xitoy madaniyatida omad bilan bog'liqdir. Orqa tomonida esa aroq ishlab chiqarish jarayonining chizilgan manzaralari aks etgan: xomashyoni tayyorlash va pishirishdan tortib, xamirturush ta'sirida achitish va distillashgacha. Qadoqning o'lchamlari 105 ga 105 ga 260 millimetrni tashkil etadi va u xarajatlarni past darajada saqlaydigan zamonaviy ishlab chiqarish usullaridan foydalanadi.

Tan olinish

A' Design Award Kumush Mukofoti haqida

Jincaitou Jincaitou Baijiu Qadoqlash A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Jincaitou Jincaitou Baijiu Qadoqlash ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Jincaitou Jincaitou Baijiu Qadoqlash ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Dizayn ortida

Press-kit

Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.

Noyob xususiyatlar: The package design of Jincaitou series highlights the quality of liquor itself. The colored painting on the surface shows dancing lion, jade ruyi and magpie, which represent good omens in Chinese culture. This design helps reduce cost, touch and satisfy the working class who are interested in Baijiu in terms of the quality and cost-efficiency.
O'lchamlar va qadoqlash: Width 105mm x Depth 105mm x Height 260mm
Teglar: Gold Trophy, Baijiu Packaging, Enamel Techniques, Dancing Lion, Jade Ruyi
Ishlab chiqarish texnologiyasi: 1. The cap is made from food grade material, which guarantees safe drinking.
2. The pattern on the cap integrates modern decal and ancient enamel techniques. While the packaging box applies leading techniques in modern packaging industry, which vividly shows the design content; on one hand, it allows high efficiency and low cost under modern large-scale production. On the other hand, it satisfies individual requirements on quality and gift sending artistic for customers.
Dizayn muammosi: The porcelain jar of Jincaitou is hand-made under several process. The firing process is quite strict. A slight flaw will make the jar discarded, with a rejection rate as high as 40%.
Tadqiqot: According to pre-project research, with the development of production process, Baijiu which was featured by scarce production capacity and high price in the past, has gradually become cheaper. It began to appear in the wine-cabinet and dining table of well-off families; and the working class who gets pay rise annually begins to pursue life quality. Hence, a cost-efficient and classy Baijiu will definitely become popular in the market.
Ilhom: In Chinese Baijiu culture, instead of pure material enjoyment, Baijiu carries more spiritual significance. It witnesses the most important moments in the life of someone, such as wedding, one-month-old birthday party, festival gifts and banquet. Hence, the designer wants to entitle happiness and auspiciousness to the package, which conforms to the custom of seeking for a good omen when celebration festivals and important moments in Chinese culture.
Loyiha muddati: This project started in Shanghai in July 2020 and will be finished in March 2021 and put on sale in Shanghai in the same month.
Ish jarayoni: Shown on the observe side of JinCaiTou package are dancing lion which helps drive out evil spirits, jade Ruyi which represents fortune and security and magpie that symbolizes a good omen. The three traditional elements symbolizing happiness and auspiciousness echo the theme. While at the back side, the colored painting vividly shows the liquor-making techniques of Guijiu Group, from feeding, cooking to fermentation and distilling, each of which is quite clear.
Jamoa a'zolari: Yiyang Liu