Yep Kollagen mahsuloti qadoqlash dizayni by Tiger Pan

Yep Kollagen mahsuloti qadoqlash dizayni by Tiger Pan is a highly esteemed winner of the very prestigious 2023 A' Design Award Oltin Mukofoti in Qadoqlash Dizayni Competition Category.

OltinQadoqlash· 2023

Yep Kollagen mahsuloti qadoqlash dizayni

by Tiger Pan

Client: By-Health Co., Ltd.

A' Design Award Oltin Mukofoti Winner in Qadoqlash Category

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Verified Award Winner

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Colors

The Design

About Yep Kollagen mahsuloti qadoqlash dizayni

Yep — ichiladigan kollagen mahsuloti uchun mo'ljallangan qadoq dizayni. Tashqi quti uchburchak shaklga ega bo'lib, bu shakl barqarorlik va mustahkamlikni ifodalash uchun tanlangan. Quti qayta ishlanadigan material bo'lgan qog'oz massasidan tayyorlangan, tashqi qutining o'lchamlari 170 mm x 100 mm x 186 mm. Ichkarida ichiladigan kollagen shisha idishda saqlanadi. Yorliq shaffof folga bilan bosilgan bo'lib, bu mahsulotga nam va toza ko'rinish beradi. Pushti rangdagi logotip yoshlik va hayotiylikni ifodalaydi. Aniq axborot joylashuvi va yagona seriya tizimi xaridorlarga mahsulotni uzoqdan tanib olishga yordam beradi.

The Recognition

About the A' Design Award Oltin Mukofoti

Yep Kollagen mahsuloti qadoqlash dizayni A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Yep Kollagen mahsuloti qadoqlash dizayni misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Yep Kollagen mahsuloti qadoqlash dizayni kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: According to the brand owner, the brand is messy and disorderly, hoping to change the whole brand image for the best-selling brand Yes. The shape of the outer box is a triangle, which means the stability and strong strength of the product and consumer women. The pink and elastic logo conveys the touch of youth and vitality. In general, the new brand will bring Yes into the modern aesthetic society.
Dimensions & Packaging: Box, 170mm x100mm x186mm
Bottle, 90mm x30mm
Tags: collagen, pink, package, health, health products, Tiger Pan
Production Technology: A special recyclable material called paper pulp is used to made the box. Inside it, drinkable collagen is contained in glass bottle. An iconic collagen is printed on the label with the special transparent foil, which endows the label with a sense of moist and vigor on skin.
Design Challenge: They are fashionable and powerful in different ways and yet they also remain flexible and tenacious. So the brand is upgraded to echo with them.
Research: Byhealth is Chinese top 1 brand for health product. Yep is their specialized brand for collagen products for about 10 years. The brand system is, however, according to the brand owner, messy and disordered. We are commissioned to change the whole branding image for the well-sold brand Yep.
Inspiration: The inspiration comes from all different women figure from life. They keep an open heart and young mentality. They are fashionable and powerful in different ways and yet they also remain flexible and tenacious. So the brand is upgraded to echo with them.
Project Duration: The project lasts 3 months, designed in Shenzhen.
Operation Flow: How to save consumer's effort to look for an ideal product is the key challenge of this case. A distinctive symbol, an explicit layout of info and a unitive serial system of package will help Wellmind to solve the problem, where consumers are able to recognize and pick up the products from far away.While it is deeply rooted in the hearts of the people, it also makes it difficult for new changes.
Team Members: Chief Designer: Tiger Pan
Illustrator: Ping Yi
Technical Support: Zhangkun Xie
Image Editing: Juanjuan Wu
Project Manager: Hua You
Image Credits: Tiger Pan