Chinese Style Coffee Qahva qadoqlash illyustratsiyasi by Weina Xiao is a highly esteemed winner of the very prestigious 2023 A' Design Award Oltin Mukofoti in Grafika, Illyustratsiya va Vizual Kommunikatsiya Dizayni Competition Category.
OltinGrafika· 2023
Chinese Style Coffee Qahva qadoqlash illyustratsiyasi
by Weina Xiao
Client: Manta Ray Coffee Roasters
A' Design Award Oltin Mukofoti Winner in Grafika Category
Verified Award Winner
Verify Award Status for #145544The Design
About Chinese Style Coffee Qahva qadoqlash illyustratsiyasi
Xitoy uslubidagi qahva — bu qahva donlari brendi uchun yaratilgan va qadoqlash hamda plakatlarda qo'llanilgan illyustratsiyalar turkumidir. Illyustratsiyalar qahva madaniyatini an'anaviy Xitoy madaniyati bilan uyg'unlashtiradi. Pekin operasi qahramonlari va xitoylik qilichbozlar qahva reklamasining odatiy obrazlari o'rnini egallaydi. Turishlar Pekin operasi ijrosidan olingan bo'lib, qahva finjonini ko'tarish ishorasini eslatadi. Har bir illyustratsiya Procreate dasturida qalam uslubida chizilgan bo'lib, bu qo'lda ishlangan tuyg'u va nozik detallarni saqlab qoladi. Har bir illyustratsiyaning o'lchami 21 x 29,7 santimetrni tashkil etadi.
The Recognition
About the A' Design Award Oltin Mukofoti
Chinese Style Coffee Qahva qadoqlash illyustratsiyasi A' Design Award Oltin Mukofotining g‘olibi bo‘lib, bu birinchi darajali, ajoyib va ajralib turuvchi dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Oltin g‘oliblari o‘z dizaynerlarining daholigi, donoligi va mahoratini aks ettiruvchi benihoya innovatsion, uzoqni ko‘ra oladigan va ko‘zni qamashtiruvchi ijodlardir. Chinese Style Coffee Qahva qadoqlash illyustratsiyasi misli ko‘rilmagan qiymat keltiruvchi, juda maqtalgan, yo‘nalish belgilovchi va yodgorlik darajasidagi ixtiro bo‘lishi kutiladi. A' Design Award Oltin Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini katta foyda bilan kengaytiruvchi ko‘zni qamashtiruvchi, e’zozlangan loyihadir. Chinese Style Coffee Qahva qadoqlash illyustratsiyasi kuchli istak tuyg‘ularini yaratadi, ishtiyoqni uyg‘otadi, ijodkorlikni rag‘batlantiradi va bizni maftun etadi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The illustrations contain elements of traditional Chinese culture. It shows the characters in Peking Opera, Chinese swordsmen and so on.
- Dimensions & Packaging
- Illustration size:21cmx29.7cm,300pdi
- Tags
- China, Coffee, PekingOpera, PencilDrawing, ChineseCulture, ChineseStyle
- Production Technology
- Illustrations in this series are drawn by Procreate software. Good detail and tactility are maintained.
- Design Challenge
- The difficulty of this project lies in the combination of Chinese and Western cultures. Keep the interest and the relevance of things, the depiction of the details of the picture, and the visual effects used in the packaging of the poster.
- Research
- In order to combine Chinese culture with coffee, I chose Peking Opera characters instead of the protagonists in the advertisement. Their movements are the special movements in Peking Opera performances. People can find familiar coffee in the illustrations, and at the same time, it can also make coffee lovers in the world interested in traditional Chinese culture.
- Inspiration
- This is an illustration for a Chinese-owned coffee bean brand. The design is inspired by traditional Chinese culture. The movements of the characters in the Peking Opera characters are very interesting, similar to the movements of people picking up a coffee cup. The style of pencil drawing can give people a handmade feel. It is an interesting attempt to combine coffee elements with traditional Chinese elements.
- Project Duration
- The project started in China in October 2020 and was completed in China in January 2021.
- Operation Flow
- The key to this design is the ingenious combination of Chinese and Western cultures. Add elemental features with identification and memory points. Keeping the details detailed while generating interest.
- Team Members
- Weina Xiao
- Image Credits
- Image#1:illustration Weina Xiao,2021
Image#2:illustration Weina Xiao,2021
Image#3:illustration Weina Xiao,2021
Image#4:illustration Weina Xiao,2021
Image#5:illustration Weina Xiao,2021
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