Naked Nature Snack Bar by Angela Spindler is a highly esteemed winner of the very prestigious 2023 A' Design Award Bronza Mukofoti in Qadoqlash Dizayni Competition Category.
BronzaQadoqlash· 2023
Naked Nature Snack Bar
Client: Depot Creative
A' Design Award Bronza Mukofoti Winner in Qadoqlash Category
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The Design
About Naked Nature Snack Bar
Yalang'och tabiat atrof-muhit bilan tobora uyg'unlashib borayotgan dunyo haqida gapiradi. Dizayner brend uchun dizayn va og'zaki strategiyani, shuningdek, barcha qadoqlash dizaynlarini yaratdi. Brendning ta'mi to'plamdan bo'rtib ko'tarilgan katta, qalin qo'lda chizilgan tipografiya orqali ifodalanadi, bu uning ichida bo'lishi mumkin bo'lmagan lazzatlarga ishoradir. Brend tili qadoqlash kabi o'ynoqi va haloldir. Barning xom tabiati uning barqaror hisob ma'lumotlarida, uy kompostlanadigan o'ramidan foydalangan holda aks ettirilgan. SRT lar CMYK formatida bosilgan, 1 rangli rang va to'liq satenli suvli lak bilan qoplangan.
The Recognition
About the A' Design Award Bronza Mukofoti
Naked Nature Snack Bar A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Naked Nature Snack Bar yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Naked Nature Snack Bar ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Naked Nature speaks to a world that’s increasingly back in tune with the environment.
We developed a design and verbal strategy for the brand as well as all packaging design.
The brand's big bold flavours are articulated through hand-drawn typography bulging from the pack, a nod to the flavours inside that can not be contained. The brand language is playful and honest as is the packaging.
The raw nature of the bar is reflected in its sustainable credentials, using a compostable wrapper. - Dimensions & Packaging
- Compostable rewind (@home)
- Tags
- Packaging Design, Food Packaging Design, Snack Packaging Design, Typography,
- Production Technology
- Compostable rewind, printed CMYK plus two spot colours, offset.
SRT's printed CMYK plus two spot colours, offset. - Design Challenge
- Securing vibrant colours on an uncoated compostable stock
- Inspiration
- We have drawn on natures vibrant colour palette for inspiration.
The dark brown background represents the bars base ingredient, dates. The flavours are delivered through colourful typography and solid banners for range differentiation on shelf.
We used subtle illustration and relied on the bold graphic type for shelf shout and visual appeal. - Project Duration
- 12 months, Sydney Australia
- Operation Flow
- Raw bars packaged in home compostable flow wrap, housed in recyclable cardboard SRT.
- Team Members
- Angela Spindler, Designer /Creative Director
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