Ling Lie Vodka Aroq qadoqlash dizayni by Laizhou Distillery

Ling Lie Vodka Aroq qadoqlash dizayni by Laizhou Distillery is a highly esteemed winner of the very prestigious 2024 A' Design Award Kumush Mukofoti in Qadoqlash Dizayni Competition Category.

KumushQadoqlash· 2024

Ling Lie Vodka Aroq qadoqlash dizayni

by Laizhou Distillery

Client: Laizhou Distillery

A' Design Award Kumush Mukofoti Winner in Qadoqlash Category

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Verified Award Winner
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Colors

The Design

About Ling Lie Vodka Aroq qadoqlash dizayni

Ling Lie Vodka — Sichuan provinsiyasining Qionglai shahrida ishlab chiqarilgan oq spirtli ichimlik uchun yaratilgan shisha qadoqlash dizaynidir. Shakl xomashyo olinadigan Siling qorli tog'laridan ilhomlangan. Gofrirlangan tekstura tosh yuzalarini va xitoy tush rassomchiligini eslatadi. Shisha yuqori darajada shaffof kristall oq oynadan tayyorlangan bo'lib, qopqog'i trafaret bosma usulida bezatilgan, yorlig'i esa ekologik toza qog'ozda oltin va kumush stamplash bilan ishlangan. Nozik egri chiziqlar qo'lda tutishni qulaylashtiradi, ingichka bo'yin esa shishaga kiruvchi havo miqdorini cheklaydi, shu bois ichimlikni bir necha marta saqlash va tortiq qilish mumkin.

The Recognition

About the A' Design Award Kumush Mukofoti

Ling Lie Vodka Aroq qadoqlash dizayni A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Ling Lie Vodka Aroq qadoqlash dizayni ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Ling Lie Vodka Aroq qadoqlash dizayni ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Laizhou Distillery in Qionglai, Sichuan, introduces the specially designed packaging for its first white spirit, Ling Lie Vodka. The packaging highlights the Snow Mountains features, where the raw materials originated, providing a pleasant drinking experience while enjoying the natural and original brewing style. It introduces the modest and pure Chinese culture to the world while integrating the excellent traditions of the Vodka family to explore new possibilities in the spirits market.
Dimensions & Packaging: product dimensions, 78 mm x 78 mm x 309 mm
Tags: Vodka, Snow Mountains, Integration of Chinese and Western, Naturalism, Local Spirit
Production Technology: Highly Translucent Crystalline White Glass, Screen Printing Bottle Cap, Gold and Silver Stamping Label
Design Challenge: The challenge is how to create local Chinese spirits packaging. Ling Lie breaks through the traditional vodka packaging model. Natural landscape elements with modern crafts highlight the interaction between nature and modern art. Moreover, the label incorporates the glacial element to convey the natural and pure local brewing concept, with gold and silver stamping and environmentally friendly paper, paying tribute to nature.
Research: In the new consumption era, foreign spirits dominate the vodka market. By introducing this memorable spirits packaging, the design team entices the drinker into an enjoyable drinking journey while building a local spirits brand, highlighting the excellence of domestic spirits and Chinese aesthetics to the world.
Inspiration: The inspiration for the bottle design comes from the Xiling Snow Mountains, as the corrugated texture resembles the combination of rocks and Chinese water ink. The highly translucent crystalline white glass showcases the toughness of the stone, the ecological landscape features where the raw materials come from, and the power of nature, which aligns with the brand concept of nature and purity, showcasing dynamic aesthetics of masculinity, strength, and purity.
Project Duration: The project was designed and developed in 2022 in Shanghai and Qionglai, and launched in July 2023 in China.
Operation Flow: The grand but modest shape of the bottle employs slim, curved lines combined with the rocky texture of the snow mountain elements, providing customers with a more comfortable holding experience and a more layered sense of touch. The slender and elegant neck of the bottle reduces the air entering it, making it easy to store and drink it several times.
Team Members: Yan Zhang, Wanting Tang, Sijia Liang, Ming Ke