PepsiCo Design and Innovation tomonidan yaratilgan Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi — Reklama, Marketing va Kommunikatsiya Dizayni tanlov toifasida nufuzli 2025 A' Design Award Kumush Mukofoti mukofotining yuqori baholangan g'olibidir.
KumushReklama· 2025
Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi
muallif: PepsiCo Design and Innovation
Reklama toifasida A' Design Award Kumush Mukofoti g'olibi
Tasdiqlangan mukofot g'olibi
#169602 uchun mukofot holatini tasdiqlashDizayn
Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi haqida
Gatorade Rookie Bottle — yosh sportchilar uchun mo'ljallangan, issiqlik izolyatsiyasiga ega zanglamas po'latdan yasalgan suv idishi. Kichraytirilgan o'lchami bolalarga uni ushlash va undan ichishni osonlashtiradi. O'rnatilgan ko'tarish dastagi harakatchanlikni ta'minlaydi, ezilishga chidamli qobiq esa idish tushib ketganda uni himoya qiladi. Suyuqlik oqib chiqmaydigan naychali qopqoq to'kilishlarning oldini oladi. Ikki devorli zanglamas po'lat ichki qismi 24 soatdan ortiq issiqlik izolyatsiyasini ta'minlaydi. Ushbu dizayn ota-onalar va yosh sportchilarning fikr-mulohazalari asosida ishlab chiqilgan bo'lib, ular harakatchanlik, mustahkamlik va tozalash qulayligini asosiy ehtiyojlar sifatida belgilashgan.
Tan olinish
A' Design Award Kumush Mukofoti haqida
Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi A' Design Award Kumush Mukofotining g‘olibi bo‘lib, bu go‘zal, ulug‘vor va ta’sirchan eng yuqori darajadagi dizaynlarga beriladigan favqulodda nufuzli e’tirofdir. Kumush g‘oliblari o‘z dizaynerlarining ajoyib mahorati, iste’dodi va o‘tkirligini ko‘rsatuvchi juda yorqin va o‘ta ijodiy asarlardir. Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi ajoyib, namunaviy, diqqatga sazovor darajada kasbiy va chuqur innovatsion asar bo‘lishi kutiladi. A' Design Award Kumush Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiya chegaralarini kengaytiruvchi juda e’tiborga loyiq, tahsinga sazovor ixtirodir. Gatorade Rookie Bottle Issiqlik izolyatsiyali suv idishi ko‘pchilik havas qiladigan, istaklarni uyg‘otadigan, ijobiy tuyg‘ular olib keladigan hamda hayrat va ajablanish uyg‘otadigan ijoddir.
Dizayn ortida
Press-kit
Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.
- Noyob xususiyatlar
- In February 2024, we launched The Gatorade Rookie Bottle, a new stainless steel bottle designed to meet the unique needs of younger competitors. Because their thirst is different, the Rookie Bottle needed to be different. To perfect the new design, we took feedback and insights directly from parents and their youth athletes. With their help, we identified three crucial features and functions: mobility, durability and cleanability.
- Ilhom
- When it comes to hydration, kids don't need as much volume; likewise, the larger size makes it harder for them to hold and drink from larger bottles. Even aspiring athletes tend to drop their bottles often, so we created a durable design, complete with a built-in carrying handle and dent-resistant shell that protects the bottle from drops. Plus, we added a leak-proof straw cap to minimize spills, and a double-wall stainless steel interior that provides more than 24 hours of insulation.
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