LMNT Company tomonidan yaratilgan Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni — Reklama, Marketing va Kommunikatsiya Dizayni tanlov toifasida nufuzli 2025 A' Design Award Bronza Mukofoti mukofotining yuqori baholangan g'olibidir.
BronzaReklama· 2025
Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni
muallif: LMNT Company
Mijoz: LMNT Company
Reklama toifasida A' Design Award Bronza Mukofoti g'olibi
Tasdiqlangan mukofot g'olibi
#170399 uchun mukofot holatini tasdiqlashDizayn
Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni haqida
Namuh Investment Rebrendingi — Millenniallar va Z avlodiga mo'ljallangan investitsiya platformasi uchun yaratilgan brend identifikatsiyasi dizaynidir. Rebrending platformani oddiy aksiya savdosidan investitsiya orqali shaxsiy rivojlanishga qaratilgan yo'nalishga olib chiqadi. Eshik motiviga asoslangan dizayn tizimi yangi imkoniyatlarni ramziy qiladi va mijozlar bilan barcha aloqa nuqtalarida izchil qo'llaniladi. Ijodiy illyustratsiyalar investitsiyalashni intuitiv va oson tushuniladigan jarayon sifatida taqdim etadi. Daily Shift kontseptsiyasi kundalik xarajatlarni kelajakka qaratilgan investitsiyaga aylantirishga undaydi.
Tan olinish
A' Design Award Bronza Mukofoti haqida
Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni A' Design Award Bronza Mukofotining g‘olibi bo‘lib, bu ijodkorlik, zukkolik va topqirlik bilan ajralib turuvchi a’lo dizaynlarga beriladigan o‘ta nufuzli e’tirofdir. Bronza g‘oliblari o‘z dizaynerlarining keng tajribasi, tasavvuri va topqirligini tasdiqlovchi juda mohir va hayratlanarli darajada ijodiy buyumlardir. Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni yuqori qadrlanadigan, hayrat bilan qaraladigan va suyukli, diqqatga sazovor darajada kasbiy va innovatsion buyum bo‘lishi kutiladi. A' Design Award Bronza Mukofotini qo‘lga kiritgan ushbu dizayn san’at, fan, dizayn va texnologiyadagi eng yaxshi amaliyotlarni o‘zida mujassam etadi va tafsilotlarga e’tibori bilan a’lodir. Namuh Investment Rebranding Brend Identifikatsiyasi Dizayni ehtiyojlarni go‘zal qondiradi, istaklarga tegadi, tuyg‘ularni maftun etadi va qiziqishni jalb qiladi.
Dizayn ortida
Press-kit
Dizayner tomonidan taqdim etilgan kreditlar, jamoa a'zolari va texnik tafsilotlar.
- Noyob xususiyatlar
- The rebranding introduces a new investment experience for Millennials and Gen Z by breaking away from the rigid visual conventions typically found in the investment industry. The concept of investment opens new opportunities is communicated through imaginative illustrations. A design system was developed based on the door motif, symbolizing new opportunities, ensuring consistent application across various customer touch-points.
- O'lchamlar va qadoqlash
- The key visual system, utilizing the Shift Motion, extends beyond applying a logo or color palette. It connects finance and lifestyle through messages that reflect the brand philosophy, supported by intuitive graphic elements. This approach enhances Millennials and Gen Zs interest in financial investment and increases accessibility to financial services.
- Teglar
- Brand Identity, Brand Experience, Brand Strategy, Motion Graphic, Creative Direction, Investment, Iconography Design, Illustration Design, Mobile App Design
- Ishlab chiqarish texnologiyasi
- Adobe Illustrator, Adobe After Effects, Adobe Photoshop,
- Dizayn muammosi
- Conventional stock investment platforms typically follow uniform UI structures focused on information delivery, leaving little room for brand differentiation. Namuh overcomes this challenge by introducing an illustrated world that creates a more engaging and differentiated experience for the MZ generation. The illustrations, developed under the Daily Shift concept, reimagine investing as intuitive and accessible, transforming complex financial processes into familiar and approachable experiences.
- Tadqiqot
- Namuh expands beyond stock trading to offer content and services that support personal development. For Millennials and Gen Z, investment is perceived not merely as a financial activity but as a form of self-growth. In this brand experience, the concept of Shift represents personal transformation, embedded throughout visual touchpoints, including the key visual motif. This approach reinforces Namuh’s commitment to fostering growth-driven investing.
- Ilhom
- Namuh was repositioned beyond a traditional stock investment application into a platform delivering new experiences and value. Defined as a self-achievement platform, it emphasizes personal growth through investing. Rather than limiting itself to trading functions, the platform offers financial content tailored to Millennials and Gen Z. To support this vision, a comprehensive brand experience design was developed, along with operational principles and guidelines for service management and marketing strategies.
- Loyiha muddati
- Seoul, Republic of Korea
- Ish jarayoni
- The brand concept, Daily Shift, promotes the transformation of everyday spending habits into future-oriented investment behaviors. This narrative encourages healthy investment practices that contribute to a robust capital market, supporting meaningful investments over unnecessary consumption.
- Patentlar
- ⓒ2024. LMNT all rights reserved.
- Jamoa a'zolari
- Creative Director: Choe Jangsoon
BX Director: Han Hyungmin
BX Strategist: Kim Joeun
BX Designer: Hwang Euiseong
BX Designer: Na Hyunjoo - Rasm mualliflari
- Image #1 : ⓒ2024. LMNT all rights reserved.
Image #2 : ⓒ2024. LMNT all rights reserved.
Image #3 : ⓒ2024. LMNT all rights reserved.
Image #4 : ⓒ2024. LMNT all rights reserved.
Image #5 : ⓒ2024. LMNT all rights reserved.
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